BigDeal

Own Or Be Owned is about building a business that makes more money without needing more of you. Grab your FREE ticket to the live launch, get our scaling tool, and enter for a shot at $1 MILLION in cash and prizes: https://contrarianthinking.biz/bigdeal-yung-pueblo

You’ve been telling yourself the same story: you need more time to start meditating, the perfect conditions to find peace, or for everything to settle before clarity comes. But the only thing between you and the life you want may be believing you need something you don’t already have. Yung Pueblo is a bestselling author with millions of followers who has spent more than a year of his life in silent meditation retreats and meditates two hours every day.

In this episode, he breaks down how to let go of pain, why slowing down is one of the most powerful skills you can build, and how to tell the difference between intuition and ego. From the self-awareness that helped save his marriage to the 60-day silent retreat that changed everything, you’ll learn how to stop grabbing onto every emotion that arises and start creating your life with intention.

In this episode, you'll learn:

Why pain has a magnetic force that can pull you toward evolution or trap you in darkness, and how building awareness through meditation creates the spacious mind you need to choose skillfully

The slow down framework: how pausing before you react gives you the space to transmute defensive impulses into productive action, and why your first reaction is never the real you

Why Yung Pueblo meditates two hours every day no matter what and how spending more than a year of his life in silent retreats taught him that the breath and the body give you total access to all the wisdom in the universe

How to tell the difference between ego and intuition: ego is snappy, loud, and mental, while intuition feels bodily, calm, and like waves repeatedly pointing you toward the same direction

The don't grab anything principle: how observing everything that arises without grabbing onto any story or emotion reveals that all pain eventually passes away, and why letting go is healing but never a one-time event

___________

(00:00:00) Introduction: The Burnout Trap and the Power of Saying No
(00:00:31) The Tattoo Test: What Resonates Most With Millions
(00:01:28) The 60-Day Silent Retreat: 14,000 Hours of Meditation
(00:02:57) Obsession vs Focus: The Healthier Path to Success
(00:07:43) Slow Down: Breaking Bad Patterns Through Awareness
(00:09:04) The Hurricane Years: How Meditation Saved His Marriage
(00:12:39) The Work That Nobody Wants to Hear: Relationships Require Problem Solving
(00:13:37) Your Habits Are the Paint: Designing Life From the Inside Out
(00:14:26) Waiting Doesn't Get You Anywhere: The Momentum Principle
(00:17:05) The 80 Percent Rule: When Good Enough Is Actually Perfect
(00:18:56) Gratitude for the Basics: Good Water and Silly Dads
(00:20:22) Purpose Is Where Talent Meets Intuition
(00:21:39) The Five-Star Life Trap: Why Easy Is Making Us Miserable
(00:22:33) There Is No Making It: The Constant Stream of Ups and Downs
(00:23:17) Following Your Intuition: The Courage to Close Chapters
(00:24:50) Self-Acceptance vs Self-Improvement: Holding Both Truths
(00:25:41) Attachment Creates Stress: The Enemy of Adaptability
(00:32:44) Ego Dissolution and the Visceral Fear of Letting Go
(00:34:50) Trauma Drives Success: The Scarcity Imprint
(00:36:19) Intuition vs Ego: How to Tell the Difference
(00:37:29) Don't Grab Anything: The 60-Day Strategy That Changed Everything
(00:43:43) The Gossip Rule: Dave Ramsey's No Second Chances Policy
(00:45:35) The AI Meat Box: Holding On to Humanity in a Robotic World
(00:51:18) Journey: The Year That Changes Everything
(00:52:19) The Best Energy: Never Using Your Hurt to Hurt Others

___________

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My new book Own Or Be Owned is about building a business that makes more money without needing more of you. Grab your FREE ticket to the live launch, get our scaling tool, and enter for a shot at $1 MILLION in cash and prizes: https://contrarianthinking.biz/bigdeal-strength

You’ve been telling yourself the same story: nobody can do it as well as you, your clients need you specifically, and if you step back, everything will fall apart. But most people don’t fail because they pick the wrong business. They fail because they become the bottleneck, mistaking being needed for being successful.

This episode breaks down the three types of bottlenecks that destroy businesses and the four-step framework for escaping the trap of heroism. From Sam Walton’s obsession with control to Michael Jordan learning to trust his team, you’ll learn why your business can only grow to the size of your current self, and how to finally grow beyond it.

In this episode, you'll learn:

The three bottlenecks killing your business: decision, delivery, and direction, and how to identify which one is choking your growth right now

Why Henry Ford lost half his market share by doubling down on control while Alfred Sloan built GM into the number one company for 77 straight years using four simple principles

The rescue tally framework: how tracking every time you jump in to save the day reveals the hidden cost of being the hero and why that addiction to being needed is destroying your freedom

Why businesses without owner dependency are worth 4.5 times profit while owner dependent businesses are worth almost nothing, and how doing less can make your business worth millions more

The amputation principle: how cutting yourself out of daily operations isn't losing control, it's gaining leverage, and why the best operators know that being irreplaceable makes you worthless

___________

(00:00:00) Introduction: Sam Walton's Tape Measure and the Trap of Being a Hero
(00:00:44) Don't Be a Hero: Why Superman Thinking Kills Your Business
(00:02:04) The Necker Island Story: When I Chose My Business Over Richard Branson
(00:04:18) Henry Ford's Market Share Collapse: When Control Becomes Your Enemy
(00:05:47) Alfred Sloan's Four Principles: How GM Beat Ford for 77 Years Straight
(00:06:55) Steve Jobs, Travis Kalanick, and the Elevator Fire Test
(00:08:39) The Three Bottlenecks: Decision, Delivery, and Direction
(00:10:43) Why Most Systems Suck and How the 12P Diagnostic Fixes That
(00:12:50) The Amputation: Cutting Your Identity Away From Your Company
(00:13:33) Michael Jordan's Triangle Offense: Six Rings by Trusting the System
(00:15:39) The Chief of Staff Hire: How Azad Saved Me $62K a Month in 90 Days
(00:18:14) The Owner Dependency Tax: Why Being Irreplaceable Costs You Millions
(00:20:10) The Ultimate Life Hack: Just Decide You're Not Doing That Again

___________

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Thanks to SoFi for sponsoring this episode! Looking for funding to help grow your business? Get started at SoFi.com/Codie. #SoFiPartner #ad

My new book, Own Or Be Owned, is all about building a business so good it doesn't need you. More profit, less pain. It's out September 18, grab your ticket to the launch event here: https://contrarianthinking.biz/bigdeal-sexton -cs

You've been telling yourself the same story. That you need to work harder on your marriage. That you need to read more books, take more courses, find the perfect framework. Here's the truth: the only thing between you and the relationship you want is believing you need something you don't already have.

James Sexton is one of the world's most famous divorce attorneys who has represented clients in more than a thousand divorces. He's seen every way a marriage can fail and every pattern that predicts it.

In this episode, he breaks down the exact signs that a relationship is ending, why disconnection happens so slowly you don't even notice, and the simple daily habits that separate couples who last from couples who don't.

In this episode, you'll learn:

The sound of a dying marriage: why the tone of voice that says whatever or what reveals more than any argument ever could, and how contempt kills connection faster than cheating

Why babies don't cause divorce but disconnection does, and how the mental load of parenting makes couples forget that their love built the baby in the first place

The menu framework: how offering your partner options instead of expecting them to read your mind creates safety, and why asking do you need space or do you need to talk right now changes everything

Why men ask did you have sex with him and women ask do you love her, and what that reveals about how men and women experience betrayal completely differently

The eight mile strategy: how getting ahead of your own weaknesses in a relationship disarms defensiveness, and why showing your partner your flaws is the only way they can truly love you

___________

(00:00:00) Introduction: The Sound of a Marriage About to End
(00:01:33) The What Huh Whatever: How Contempt Kills Connection
(00:04:46) The Story Retelling Test: When Your Partner Becomes Boring
(00:05:57) The Spiral of Apathy: How Disconnection Happens Slowly Then All at Once
(00:07:16) The Text Message Strategy: 30 Seconds That Could Save Your Marriage
(00:10:15) The Eight Billion People Problem: Why Your Partner Is Your Favorite Person
(00:11:50) The Evidence Test: Cross-Examining Your Own Relationship
(00:15:24) Social Media and the Performative Self: Hashtag Blessed While Negotiating Divorce
(00:18:06) The Manual We Never Got: Why No One Teaches Us How to Love
(00:22:38) Babies and Disconnection: The Crisis That Pulls Couples Apart
(00:24:56) You Can't Pretend You Meant to Get Divorced: The Humility of Failure
(00:27:29) Men and Women Get Each Other Wrong: The Defensiveness Trap
(00:30:10) Creating Safe Space: Why Men Don't Tell You What You Don't Want to Hear
(00:34:46) Love Is Not Permanently Gifted, It's Loaned: The Fragility of Connection
(00:36:59) Cheating and Infidelity: The 70 Percent Reality
(00:39:56) Did You Have Sex With Him: How Men and Women Experience Betrayal Differently
(00:42:35) The Economy of Monogamy: What We Owe Each Other in a Committed Relationship
(00:47:32) The Imaginary Perfect Partner: Comparing Real People to Fantasy
(00:59:19) The Shaving Story: How You Ask the Question Dictates the Answer
(01:03:46) The Eight Mile Strategy: Owning Your Weaknesses Before They're Used Against You
(01:06:13) The Persuasion Principle: Great Advocacy Doesn't Look Like Advocacy
(01:10:57) A Good Lawyer Knows the Law, A Great Lawyer Knows the Judge
(01:14:27) The Menu Framework: Listening, Fixing, or Distraction
(01:17:48) Does Marriage Still Work: The 70 Percent Failure Rate Question
(01:19:45) Chapters in a Long Book: Reframing Divorce as Part of Your Story, Not Failure
(01:26:09) The Vulnerability Invitation: Showing Your Weaknesses So You Can Feel Real Love

___________

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My new book, Own Or Be Owned, is all about building a business so good it doesn't need you. More profit, less pain. It's out September 18, grab your ticket to the launch event here: https://contrarianthinking.biz/bigdeal-adelman -cs

You’ve been telling yourself the same story. That you need more money to start. That you need the perfect idea. That becoming a billionaire is either impossible or reserved for the lucky. Here’s the truth: the only thing between you and the wealth you want is believing you need something you don’t have.

David Adelman is a billionaire co-owner of the Philadelphia 76ers and investor in more than 90 companies. He built his empire from scratch by turning student housing from a mom and pop industry into a billion dollar asset class. In this episode, he breaks down how to spot great opportunities, structure deals where both sides win, and build wealth from the ground up without a silver spoon or trust fund.

In this episode, you'll learn:

Why great deals are never great for one side and poor for the other, and how David's mentor taught him that terms matter infinitely more than price

The first million dollars framework: why it's harder to make your first million than your first billion, and how small wins beget big wins when you prove you can execute

Why you can't do a good deal with a bad person and keep them in the partnership, and how David learned this lesson the hard way when he let emotion kill a deal he should have closed

The #1 investing habit that separates billionaires from everyone else: bad news doesn't get better with time, and why David demands his operators punch him in the face with problems first before celebrating wins

How to become an entrepreneur in someone else's business, why service businesses like HVAC and plumbing are ripe for succession, and how David would get his first million if he had to start over at 25 with nothing

___________

(00:00:00) Introduction: You Can Be an Entrepreneur in Somebody Else's Business
(00:00:52) The LeBron James Deal: How to Close a Billion-Dollar Partnership
(00:01:51) It's Always About Terms, Never Just Price
(00:04:04) The Building I Didn't Buy: When Ego Kills the Deal
(00:05:48) Billionaires Come in All Shapes and Colors: The Ego Myth
(00:06:41) The Gravedancer and the Asset Class: How I Turned Student Housing Into Billions
(00:08:40) The $300 Million Raise: How Mom and Dad Paying Rent Became My Pitch
(00:10:33) Operational Alpha Over Leverage: Why Execution Beats Financial Engineering
(00:11:37) The $1,300 a Day Since Jesus Died Math: What It Actually Takes to Become a Billionaire
(00:17:17) Bad News Doesn't Get Better With Time: The Number One Management Rule
(00:19:09) The Owner Book Launch: How to Build a Business That Runs Without You
(00:20:16) The First Million Is Harder Than the First Billion
(00:21:14) Hiring Hundreds and Employing Tens of Thousands: The HR Reality
(00:23:42) The Back of the House Test: How to Tell if Your Operator Is Great
(00:23:51) Boring Businesses Are the Future: The Anti-AI Play
(00:37:47) The 30x Return: How Beatbox Became a Monster Exit
(00:40:20) Losing Millions to Fraud: What I Learned From Deals That Went to Zero
(00:41:34) The SBA Loan Default Rate: Why Buying Businesses Is Less Risky Than You Think
(00:44:04) Longevity and Peptides: The Next Frontier for Investment
(00:46:15) The Work From Home Tragedy: Why Showing Up Is the Ultimate Competitive Advantage
(00:50:53) The Apple Tax Lesson: How to Teach Your Kids About Money
(00:52:35) The Three to Four Year Rule: Why Family Can't Work for You Until They've Worked Somewhere Else
(00:54:16) Ask Questions or Stay Stupid: Why Curiosity Beats Intelligence
(00:59:13) The HVAC Succession Play: Where the Real Money Is Hiding
(01:03:48) Final Advice: Don't Look for a Million Dollars, Look for Education

___________

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My new book, Own Or Be Owned, is all about building a business so good it doesn't need you. That means MORE profit and LESS pain. It's out September 18, grab your ticket to the launch event here: https://contrarianthinking.biz/bigdeal-godin - cs

This episode breaks down the exact frameworks for building a business that makes money without you, why 70% of businesses never sell because of owner dependency, and the three paths every owner is on whether they know it or not. From the five lies that keep you chained to your desk to the embed, solve, exit method that frees your time while growing revenue, you'll learn how to engineer presence without dependence and why the real measure of success is whether your business runs better in the weeks you're not there.

In this episode, you'll learn:

The lifer gut check: five yes or no questions that reveal whether you're an owner or an inmate, and why three or more yeses means your business owns you, not the other way around

Why money only buys happiness when you trade it for time and autonomy, and how University of Pennsylvania research proved that happiness climbs past $200,000 with no ceiling for people whose lives already work

The three paths of ownership: freedom, domination, and escape, and why trying to chase all three at once is like going on a diet, a bulk, and a juice cleanse simultaneously

The five lies that keep owners stuck: I'll hire when we hit X, this quarter is the last hard one, I'm the only one who cares enough, my customers only want me, and it's not that bad

The embed, solve, exit framework: how to stand in the bottleneck, build the thing that replaces you, and leave the seat without taking it back the first time someone runs it at 80% of your standard

___________

(00:00:00) Introduction: The Vacation Test and Why Your Business Is Actually a Job
(00:01:04) The Tuesday or Funeral Test: Does Your Business Survive Without You?
(00:02:17) The 70% Dead Deal Problem: Why Most Businesses Never Sell
(00:03:49) The 75K Happiness Lie: What Money Actually Buys According to Science
(00:05:56) Money Amplifies Life: The University of British Columbia Time Study
(00:07:05) The Three Paths of Ownership: Freedom, Domination, or Escape
(00:08:50) You Can't Ride Two Horses with One Ass: The Path Audit
(00:10:51) The Five Lies That Keep You Chained: The Jailbreak Framework
(00:12:38) Embed, Solve, Exit: The Three-Word System to Free Yourself
(00:15:04) The 750K Sales Problem: Jimmy's Story and the Power of Systems
(00:17:14) Presence Without Dependence: Yvon Chouinard's MBA
(00:18:40) The Real CEO Job: Vision, Systems, and Delusional Optimism

___________

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📸 Instagram: https://www.instagram.com/codiesanchez
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OTHER THINGS WE DO
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🏦 Main St Hold Co: https://contrarianthinking.biz/3YfGa8u
Learn more about your ad choices. Visit megaphone.fm/adchoices