How to go from vegan enthusiasts to creators of a global food brand: The journey of The Happy Pear
In today's BONUS episode (158) of the EAT, CAPTURE, SHARE podcast, we dive into the incredible story of The Happy Pear — from small-town vegan enthusiasts to creators of a plant-based movement that's inspired millions around the world. We chat about how social media transformed their journey from a local café to a thriving global community, and what makes their brand new cookbook, The Happy Pear 20, so special. Their passion for farm-to-fork sustainability is so contagious, you might just find yourself rethinking your next grocery shop! Whether you’re a foodie, entrepreneur, or just someone looking for a little extra feel-good energy in your day this episode is for you!Here’s what else you can expect from today’s episode:Steve from The Happy Pear introduces himself.We chat about how Steve and Dave kickstarted their plant-based revolution and turned passion into purpose.Steve shares his unmissable advice for anyone dreaming of taking their food brand and turning it into a thriving business.Steve shares the transformative moments that drove the growth of The Happy Pear brand.Steve gives a behind-the-scenes glimpse into how The Happy Pear uses and grows their social media and business.Steve explains how he and Dave find inspiration, even after 20 years.Steve shares why they believe success isn’t about size — and the surprising lessons behind ‘bigger isn’t always better’.Steve chats about the part of the business that lights him up the most, and why it keeps him showing up with so much joy.LINKS MENTIONED:Order my brand new book HOW TO MAKE YOUR FOOD FAMOUS HERE! It’s all about developing a social media strategy that works!My first book, Creative Food Photography is available HERE! It’s for food photographers who want to find their own unique style and up level their photographyThe Happy Pear’s Instagram and websiteThe Happy Pear 20 bookGiveaway! Remember to share this podcast episode on your Instagram stories by the 21st of May 2025, for a chance to win a copy of The Happy Pear 20 book. Tag @thelittleplantation and @thehappypear so we don’t miss it!Form Nutrition - Grab your 20% discount using the code KIMBERLY20 at checkout (applies to sales in the UK, US and EU)Find out more about my online Reels for Food Content Creators Course HERE and grab your discount using code PODCAST10 at checkout! Find the full show notes HEREFind my Instagram HERE
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49:52
How to go from 10K to 100K followers on Instagram!
In today's episode (157) of the EAT, CAPTURE, SHARE podcast, I'm chatting with entrepreneur, influencer and content creator based in Lyon, France, Caroline Fazeli. We talk about how Caroline started on Instagram, the secret to her rapid growth on Instagram and the one thing that changed EVERYTHING on Caroline's content creation journey. Caroline's infectious, no nonsense, upbeat outlook will inspire you to up your Instagram game AND your followers!Here's what else you can expect from today's episode...Caroline introduces herself.Caroline talks about how she used Instagram to grow her business.Caroline shares her honest opinion about attending one of our in-person retreats. Caroline reveals how she posted content every day for three months and what she learned from it.Caroline talks about the pros and cons to going viral.Caroline gives her best advice for consistently creating and posting content.Caroline shares the valuable lesson she learned from burn out!Caroline gives her top tips for growing on Instagram if you have no time and no resources! LINKS MENTIONED:Order my brand new book HOW TO MAKE YOUR FOOD FAMOUS HERE! It’s all about developing a social media strategy that works!My first book, Creative Food Photography is available HERE! It’s for food photographers who want to find their own unique style and up level their photographyCaroline's website and InstagramLyon Wine Tasting on InstagramNiko, a Lyon food photographerQuarantine cooking: virtual round table discussion – Eat Capture Share podcast episode number 40Form Nutrition. Grab your 20% discount using the code KIMBERLY20 at checkout (applies to sales in the UK, US and EU)Find out more about my online Reels for Food Content Creators Course HERE and grab your discount using code PODCAST10 at checkout! Find out more about my online Foundation Food Photography and Food Styling Course HEREFind out more about my Fearless Focus Mastermind & Mentoring Program HEREAdvanced food videography and lifestyle photography workshop - Finland. Read more about it in this blog post HEREViola Minerva on InstagramFind out more about my free Instagram Food Photography Challenge HEREFind the full show notes HEREFind my Instagram HERE
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38:14
Building a sustainable Instagram strategy with heart
In today's episode (156) of the EAT, CAPTURE, SHARE podcast, I'm chatting with the lovely Madison Wetherill, host of The Vine Podcast. We're spicing things up and Madison is interviewing me in one of my most personal interviews yet!We talk about why storytelling is still such a powerful way to connect and why niching down may no longer be the best way forward in your creative business. Plus, in sharing my own personal story of creativity, burnout and choosing to say no to £10,000s in money this year, I hope there's something in this episode that meets you right where you're at!Here's what else you can expect from today's episode...I share how I started as a food content creator.I give my top tips for connecting with your audience on Instagram.I talk about the most effective strategies for authentic storytelling.I explain why it's important to have different ways to connect with your audience on social media.I share how I lost--and then re-found--my creative spark last year.I give my best advice for avoiding creative burnout.I reveal how to balance your business needs while keeping the heart in your content.I make my Instagram predictions for 2025 and beyond.LINKS MENTIONED:Order my brand new book HOW TO MAKE YOUR FOOD FAMOUS HERE! It’s all about developing a social media strategy that works!My first book, Creative Food Photography is available HERE! It’s for food photographers who want to find their own unique style and up level their photographyMadison's website, Instagram and The Vine podcastBalancing Instagram Strategy with Connection with Kimberly Espinel – The Vine Podcast episode 210How to Leverage Instagram as a Food Blogger with Kimberly Espinel – The Vine Podcast episode 123Why you need to start a blog today! – Eat Capture Share podcast episode number 91Why personal branding matters - Eat Capture Share podcast episode number 153Find out more about my online Reels for Food Content Creators Course HERE and grab your discount using code PODCAST10 at checkout! Offer valid until 11th April 2025.Find out more about my Fearless Focus Mastermind & Mentoring Program HEREFind the full show notes HEREFind my Instagram HERE
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45:41
Is Substack for you?
In today's episode (155) of the EAT, CAPTURE, SHARE podcast, I'm talking with author, photographer and podcaster Sara Tasker. We chat about how recipe creators and food photographers can best use Substack and why having a Substack is TOTALLY worth it. Sara's tips are essential for every food creator, photographer or creative business owner, no matter where you are in your journey. You're going to want to come back to this episode again and again!Here's what else you can expect from today's episode...I share some exciting news!Sara introduces herself.Sara explains exactly what Substack is.Sara gives the pros and cons of starting on Substack vs starting a blog.Sara talks about how to start and grow your Substack newsletter.Sara shares how Substack can complement your marketing strategy.Sara gives her top tips for encouraging your Substack subscribers to pay for your newsletter.Sara gives her best advice for how to price your Substack newsletters.LINKS MENTIONED:Order my brand new book HOW TO MAKE YOUR FOOD FAMOUS HERE! It’s all about developing a social media strategy that works!My first book, Creative Food Photography is available HERE! It’s for food photographers who want to find their own unique style and up level their photographyThe Arkon Remarkable Creator™ Pro+Plus Mount w/Ring Light camera stand. Use code TLPcreate at checkout for 20% off!Sara's Instagram, podcast, Substack and bookJosie George Porridge Brain on SubstackHow to build community on Instagram, with Sara Tasker – Eat Capture Share podcast episode number 25Investing in yourself, with Kimberly Espinel – Hashtag Authentic episode 97Find out more about my online Reels for Food Content Creators Course HERE and grab your discount using code PODCAST10 at checkout! Offer valid until 11th April 2025.Choosing a creative life, with Viola Virtamo (re-release) – Eat Capture Share podcast episode 81Advanced food videography and lifestyle photography workshop – Finland 2025. Read more about it in this blog post HERE.Find the full show notes HEREFind my Instagram HERE
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43:45
Strategies to build and monetize your audience
In today's episode (154) of the EAT, CAPTURE, SHARE podcast, I'm chatting with the wonderful Megan Porta, host of the Eat Blog Talk podcast. We're switching things around and Megan is interviewing me in an episode packed full of actionable tips which first aired on her show.We talk about why it's important not to get caught up in making your videos 'perfect', and how to build your audience and monetize your Instagram. I'm confident that there is an insight here that will help you take your Instagram to the next level!Here's what else you can expect from today's episode...I talk about how I got my book deal.I reveal common qualities shared by the most successful creators I interviewed for my book.I share exactly how videos can help you reach your audience more effectively.I give my top tips for better connecting with your followers and improving engagement.I share THE secret sauce that will help your content perform better.We talk about the key mistakes food content creators make that stop them from growing.I share my best advice for how to improve your Instagram reels NOW.LINKS MENTIONED:Order my brand new book HOW TO MAKE YOUR FOOD FAMOUS HERE! It’s all about developing a social media strategy that works!My first book, Creative Food Photography is available HERE! It’s for food photographers who want to find their own unique style and up level their photographyThe Arkon Remarkable Creator™ Pro+Plus Mount w/Ring Light camera stand. Use code TLPcreate at checkout for 20% off!Megan's website, Instagram and the Eat, Blog, Talk podcastSecrets of Top Instagram Food Creators – Strategies to Build and Monetize Your Audience with Kimberly Espinel – Eat Blog Talk episode 6295 Photography Styling Tips, Plus How To Find Your Own Unique Visual Identity with Kimberly Espinel – Eat Blog Talk episode 360The #eatcaptureshare food reels challenge is back! Read all about it and sign up in this blog post HERELondon videography & food styling workshop 2025. Read more about it in this blog post HEREFind the full show notes HEREFind my Instagram HERE
Sobre Eat Capture Share - a podcast for food bloggers
Do you love food, photography and social media? Are you a food photographer, food instagrammer, food blogger or content creator eager to hone your creative craft and leverage your social media presence? Then the EAT, CAPTURE, SHARE podcast is for you!Join your host food photographer, stylist and educator Kimberly Espinel from The Little Plantation as she shares her expertise AND interviews inspirational guests for practical tips and invaluable insight into building, growing and monetising your food blog, small business and instagram. You can find out more about Kimberly at https://thelittleplantation.co.uk You can follow her on instagram at https://www.instagram.com/thelittleplantation/And find podcast show notes over at https://thelittleplantation.co.uk/eat-capture-share-podcast