From middle schoolers riffing on school lunch to kids interviewing political figures, podcasting is no longer just for adults. With high-end mics, massive TikTok followings, and brand deals from major companies, tween podcast hosts are building real media platforms from their bedrooms and local studios.New York Magazine's EJ Dickson joins me to break down who the major players are in this growing space, including the MD Foodie Boyz, SaltyBoys, GSD Nation, the LOL Pod, and more. These tween stars have loyal fan bases, viral moments, and increasingly, the attention of advertisers looking to reach Gen Z and Gen Alpha audiences. We examine how kid-led podcasts are mirroring the formats and attitudes of older influencers, from Joe Rogan to the Paul brothers. And how, as more kids turn the mic on themselves and start broadcasting their opinions, jokes, and hot takes to the world, it’s reshaping what media looks like for the next generation. EJ and I discuss how this trend took off, where it might be going, and what it says about the future of content creation.Subscribe to my newsletter: https://www.usermag.coSubscribe to my YouTube: https://www.youtube.com/@TaylorLorenz Follow me on IG: https://www.instagram.com/taylorlorenz Follow me on Bluesky: https://bsky.app/profile/taylorlorenz.bsky.social
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35:40
Fake Newspapers Are Flooding America
From Ohio to North Dakota, thousands of people have suddenly gotten brand new newspapers delivered to their doorsteps out of the blue. These newspapers are fake news outlets created by the oil and gas industry to influence public opinion in key districts, and they're having a major impact.Top investigative journalist Miranda Green has been uncovering these schemes. She joins me to talk about how these shady publications are mimicking legitimate local newspapers to spread propaganda and influence public opinion.The fake outlets are already playing a major role in influencing public opinion and even jury pools, such as in the recent $666 million judgment against Greenpeace related to the Dakota Access Pipeline protests. Miranda reveals the oil and gas industry's fake news playbook and how it's eroding our news environment. Subscribe to my newsletter: https://www.usermag.coSubscribe to my YouTube: https://www.youtube.com/@TaylorLorenz Follow me on IG: https://www.instagram.com/taylorlorenz Follow me on Bluesky: https://bsky.app/profile/taylorlorenz.bsky.social
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42:26
The White House's social media is deranged
Since Trump took office, the official White House social media accounts have been posting a bit… differently. Drew Harwell, my former colleague at The Washington Post, has been covering the Trump White House's digital strategy.Today, he joins me to unpack the White House's hyper-online social media cruelty, the inner workings of its digital team, how the Trump administration has transformed its traditional press shop into a rapid-response influencer operation, and how the Democratic Party is responding in the online arena. ***************This episode of Power User is brought to you by DeleteMe. Data brokers collect your info and sell it to anyone. Start protecting yourself today by going to joindeleteme.com/TAYLOR20 and using code TAYLOR20 at checkout for 20% off!***************Subscribe to my newsletter: https://www.usermag.coSubscribe to my YouTube: https://www.youtube.com/@TaylorLorenz Follow me on IG: https://www.instagram.com/taylorlorenz Follow me on Bluesky: https://bsky.app/profile/taylorlorenz.bsky.social
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37:59
The Dark Truth Behind Ashton Hall’s Morning Routine w/ Matt Bernstein
Ever since Ashton Hall's morning routine went viral last week, I've been dying to chat about it with my friend Matt Bernstein of the podcast A Bit Fruity to about it all. We joined up to break down the history and evolution of modern masculinity, the allure and absurdity of the modern "alpha male" archetype, the rise of isolationist masculinity and exactly how things ended up this way, and what videos like Ashton Hall's can tell us about the future of masculinity.SUBSCRIBE TO USER MAG, my tech and online culture newsletter: https://www.usermag.coSUBSCRIBE TO MY YOUTUBE: https://www.youtube.com/@TaylorLorenzPlease buy a subscription to my Tech and Online Culture newsletter, User Magazine to support my work: https://www.usermag.coFollow me:https://www.instagram.com/taylorlorenz https://www.instagram.com/taylorlorenz3.0 https://www.tiktok.com/@taylorlorenz
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53:21
Musk’s DOGE Antics Could Be the Downfall of Tesla
Over the past few weeks, Tesla has been crumbling. The company's stock, which was once considered invincible, has now plunged to around $250 a share, down from nearly double that in December. Sales are plummeting, dealerships are overrun with protests, and Teslas on the street are being subject to petty vandalism. All of this is happening because of Elon Musk. Since Trump took office and appointed Musk as the head of the very poorly named Department of Government Efficiency, Musk has facilitated the undue firing of tens of thousands of government employees. Now, it's looking like Tesla is in trouble and Musk's involvement in politics and increasingly radical actions could be the company's downfall. Journalist Miles Klee has been covering it all, and today he joins me to break down the Tesla takedown movement began, why it matters, and if Tesla could ultimately be Musk's achilles heel. SUBSCRIBE TO MY NEWSLETTER: https://www.usermag.coSUBSCRIBE TO MY YOUTUBE: https://www.youtube.com/taylorlorenz
Power User explores how technology and the internet are upending our lives and the world around us. Each week, tech journalist Taylor Lorenz explores everything from online fame to emerging platforms, viral phenomena, the creator economy, and much more. Tune in every Thursday for the most influential stories that Silicon Valley often ignores.