Ep27: From Pilot Sessions to Future Evolution - What's Next?
Join the Free Kickstart ChallengeSummaryIn this episode of the Football Insights Academy podcast, hosts Tom Butterfield and David Bromley reflect on the recently concluded War Room series, discussing its structure, the importance of feedback, and the role of the First 11 platform in football recruitment. They explore how to engage different groups in football, the search for competitive edges, and the future directions of their initiatives, emphasising the need for continuous improvement and community involvement.TakeawaysThe War Room series was a pilot to test recruitment processes.Interactive problem-solving is key to effective learning.The First 11 platform serves as a bridge for data analysis.Feedback is essential for continuous improvement.Engaging different groups can enhance the recruitment process.Football clubs seek competitive edges through detailed analysis.Content creators can benefit from structured recruitment processes.Understanding the game deeply can enhance coaching effectiveness.The recruitment process should be flexible and adaptable.Community engagement is vital for the future of football analytics.Useful LinksJoin the Free Kickstart ChallengeSupport The Show - Buy David and Tom a bag of peanut M&M's. InstagramYoutube Channel
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Ep26: From shortlist to Target Matrix — Turning Data Into Decisions
Join the Free Beginners Course SummaryIn this episode of the Football Insights Academy podcast, Tom Butterfield and David Bromley discuss the intricacies of the football recruitment process, focusing on the blend of human evaluation and technology. They explore the importance of video scouting, live scouting, and off-field factors in player recruitment, as well as the role of AI in enhancing scouting efforts. The conversation emphasises the need for a structured approach to recruitment, allowing teams to make informed decisions based on both data and human insight.TakeawaysThe recruitment process involves multiple stages, each critical to success.Video scouting provides context and clarity for player evaluations.Live scouting is essential for assessing player performance in real-time.Off-field factors like character and adaptability are crucial in recruitment.AI should be seen as a tool to enhance human scouting, not replace it.A structured recruitment process buys time for thorough evaluations.The Target Matrix serves as a dynamic recruitment guide.Understanding a player's off-field behaviour can prevent recruitment mistakes.Data alone is insufficient; human insight is vital in decision-making.Continuous refinement of the recruitment process is necessary for improvement.Useful LinksJoin the Free Beginners Course Support The Show - Buy David and Tom a bag of peanut M&M's. InstagramYoutube Channel
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Ep25: How Do You Filter 700,000 Players Down To a Shortlist?
Free Kickstart Challenge Course In this episode of the Football Insights Academy podcast, hosts Tom Butterfield and David Bromley delve into the intricacies of the 11-stage recruitment process in football. Join them as they explore how strong beginnings lead to successful outcomes, the importance of defining club identity and playing style, and the role of data-driven decision-making in scouting. Discover how this comprehensive approach transforms a daunting pool of 700,000 players into a refined shortlist, ready for video and live scouting. Tune in to learn how this meticulous process ensures clubs find the perfect fit for their team dynamics. #FootballRecruitment #Scouting #TeamBuildingUseful LinksFree Kickstart Challenge Course Support The Show - Buy David and Tom a bag of peanut M&M's. InstagramYoutube Channel
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Ep24: Building Your Player Recruitment House!! The War Room Has Begun!
Join the Waiting List - Free Kickstart Challenge IntroductionTom and David kick off Episode 24 with a warm welcome and a bit of humor about their recording setup. Football Season Insights: A deep dive into the unpredictable nature of the current football season, discussing teams like Man City, Spurs, and West Ham. Recruitment Process: The duo explores the parallels between football recruitment and house renovation, emphasizing the importance of having a structured process. War Room Series: Insights into the first session of the War Room series, focusing on the initial stages of player recruitment and the role of AI in modern scouting. Upcoming Sessions: A preview of the next War Room session, promising more in-depth analysis and real-world applications.Call to Action: Don't miss out on our free Kickstart Challenge! Check the show notes for a link to register and get exclusive content delivered to you.Hashtags: #FootballInsights #Recruitment #AIinFootballUseful LinksJoin the Waiting List - Free Kickstart Challenge Support The Show - Buy David and Tom a bag of peanut M&M's. InstagramYoutube Channel
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Ep23: The Steps of a Real Recruitment Process - Steps 9-11 and Ready For The War Room!
Join The War RoomJoin the Free Beginners Course SummaryIn this episode of the Football Insights Academy podcast, hosts Tom Butterfield and David Bromley discuss the current football season's unpredictable start, delve into the recruitment process for football clubs, and introduce the upcoming War Room sessions. They explore the importance of structured scouting, the role of video analysis, and the significance of the target matrix in player recruitment. The conversation emphasizes the need for clubs to focus on appropriate players rather than just good players, and the challenges faced in maintaining a competitive squad.Useful LinksJoin The War RoomJoin the Free Beginners Course Support The Show - Buy David and Tom a bag of peanut M&M's. InstagramYoutube Channel
Welcome to The Football Insights Academy Podcast, the ultimate destination for football enthusiasts, aspiring analysts, scouts, and recruitment professionals who want to understand the beautiful game beyond what’s visible on match day. This podcast is dedicated to demystifying the world of football analytics, scouting, and recruitment while empowering listeners to elevate their understanding of the game.
Each episode is packed with:
Deep Dives into Playing Styles: Learn how teams operate on and off the ball with practical insights into identifying tactical frameworks, key player roles, and system dynamics.
Data-Driven Decision Making: Discover how to turn raw stats into actionable insights, with a focus on metrics that matter, from the now mainstream expected goals (xG), through progressive passes, and defensive duels to cutting edge off-ball metrics.
Player Evaluation & Recruitment: From uncovering hidden gems to identifying ‘appropriate’ players for specific roles and styles, we break down the process of effective scouting in a way that’s accessible to beginners and professionals alike.
Real-World Tools and Frameworks: Gain hands-on knowledge of platforms like Wyscout and actionable workflows to identify and evaluate talent using data, including exportable metrics and case studies.
Career Growth Tips: Learn how to get started or level up in football analysis, scouting, or recruitment with practical advice and career-focused strategies.
Designed for those serious about understanding football beyond the surface, the podcast covers everything from core concepts like team playing styles and counter-attacking overlays to advanced recruitment strategies that clubs need today. We also explore the latest trends in football analytics, share inspiring success stories, and provide actionable takeaways for professionals working (or aspiring to work) in the game.
Whether you’re a die-hard fan, a budding analyst, or a seasoned scout looking to sharpen your skills, The Football Insights Academy Podcast is your go-to resource for developing a deeper understanding of football and making smarter decisions in the world of scouting and recruitment.
Subscribe now and start your journey toward unlocking the game within the game!