FranklinCovey On Leadership

Serial airline founder David Neeleman shares what it really takes to build—and rebuild—extraordinary companies as they scale. From being fired at Southwest to founding JetBlue, Azul, and Breeze, Neeleman reflects on the crucible moments that shaped his leadership philosophy. He explains why culture decays without relentless communication, how servant leadership shows up in high-stakes, operationally complex environments, and what leaders must do to keep teams aligned as organizations grow from dozens to thousands. The conversation also explores ownership-first cultures, customer obsession, crisis leadership during JetBlue’s Valentine’s Day meltdown, and why clarity, discipline, and checklists matter when safety and trust are non-negotiable. Listen now to learn how leaders can grow fast without sacrificing purpose, people, or performance.
 
FranklinCovey’s world-class learning solutions—delivered Live-Online, On Demand, or Live In-Person—are designed to build exceptional leadership skills and enrich your culture at every level of your organization.
 
To learn more, email us at [email protected], visit franklincovey.com, or call us at: 1-888-868-1776

Julie Zhuo, former VP of Product Design at Facebook and author of The Making of a Manager, reflects on the leadership lessons she learned while scaling with one of the world’s fastest-growing companies. She explains why great managers must hold high standards without becoming taskmasters—and how trust, feedback, and clarity determine whether teams merely comply or truly commit. Zhuo shares a defining moment of feedback that reshaped her approach to management, unpacks the shift from individual contributor to leader, and outlines the levers managers use to multiply impact through people, process, and purpose. The conversation also explores why leaders confuse niceness with kindness, how to create real clarity on teams, and what thoughtful experimentation looks like in the age of AI. Listen now to explore what it really means to expect a lot and care a lot.
 
FranklinCovey’s world-class learning solutions—delivered Live-Online, On Demand, or Live In-Person—are designed to build exceptional leadership skills and enrich your culture at every level of your organization.
 
To learn more, email us at [email protected], visit franklincovey.com, or call us at: 1-888-868-1776

Bestselling author of The Speed of Trust and Trust & Inspire, Stephen M. R. Covey, joins us to share lessons from growing up with Stephen R. Covey as a father, the early career experiences that taught him to trust himself, and the origins of his groundbreaking work on trust. He explains how trust transforms organizations, backed by research showing employees are 14x more engaged when they trust their leaders, and why leadership today requires not just building trust but also inspiring others. From the painful process of earning credibility to the neuroscience of trust, Stephen reveals why trust is the new currency of our time, how to move beyond command-and-control leadership, and what practical behaviors can help leaders scale influence, inspire their teams, and sustain results.
 
FranklinCovey’s world-class learning solutions—delivered Live-Online, On Demand, or Live In-Person—are designed to build exceptional leadership skills and enrich your culture at every level of your organization.
 
To learn more, email us at [email protected], visit franklincovey.com, or call us at: 1-888-868-1776

Real behavior change rarely comes from willpower, motivation, or sudden insight. According to behavioral scientist BJ Fogg, it comes from design. In this conversation, Fogg explains why habits form when behaviors are made easy, anchored to existing routines, and reinforced through emotion—not repetition alone. Drawing on the Fogg Behavior Model (B=MAP), he challenges common leadership assumptions about motivation, consistency, and culture change. The discussion moves from personal habit formation to organizational behavior, showing how leaders can redesign environments to drive faster, more durable change at scale—from AI adoption to product design. Fogg also critiques popular habit frameworks and clarifies what actually wires habits into the brain. Listen now to learn how leaders can stop trying to motivate people and start designing for success.
 
Climbing the leadership ladder isn’t just about strategy—it’s about connection. Strengthen your communication skills with our latest guide: From Misunderstood to Magnetic: A Leader’s Guide to Clear Communication. https://resources.franklincovey.com/c/tlg-misunderstood-to-magnetic?x=j4G37p&lb-mode=overlay
 
FranklinCovey’s world-class learning solutions—delivered Live-Online, On Demand, or Live In-Person—are designed to build exceptional leadership skills and enrich your culture at every level of your organization.
To learn more, email us at [email protected], visit franklincovey.com, or call us at: 1-888-868-1776

As leaders reset priorities for a new year, Todd Davis argues that progress doesn’t come from chasing trends—it comes from applying timeless principles with discipline. Drawing on three decades at FranklinCovey, Davis explains why Begin with the End in Mind and Put First Things First remain foundational for leaders navigating silos, hybrid work, and rising employee expectations. He challenges the idea that generational differences fundamentally change leadership, making the case that people still want the same things: trust, meaning, growth, and recognition. The conversation also explores why private victory must precede public victory, how weekly planning builds credibility, and why feedback only works when leaders make it safe to tell the truth. Listen now to revisit the leadership fundamentals that still drive results.
 
Level up your leadership and make every message count with proven communication strategies. Download our guide: From Misunderstood to Magnetic: A Leader’s Guide to Clear Communication. https://resources.franklincovey.com/c/tlg-misunderstood-to-magnetic?x=j4G37p&lb-mode=overlay
 
FranklinCovey’s world-class learning solutions—delivered Live-Online, On Demand, or Live In-Person—are designed to build exceptional leadership skills and enrich your culture at every level of your organization.
To learn more, email us at [email protected], visit franklincovey.com, or call us at: 1-888-868-1776