Bluesky for Business? Here’s the Deal (And My Honest Opinion)
Do you really need another social media app? If you’re still figuring out if Bluesky deserves a spot in your strategy, this episode is for you. I’m breaking down everything you need to know—from its launch and user experience to the real differences between Bluesky, Threads, and X (formerly Twitter). You’ll hear my thoughts on its underground, community-focused vibes, the pros and cons of joining early, and who I think should skip it entirely. In this episode of the podcast, I talk about: What Bluesky is and how it compares to Threads and X Who’s actually hanging out there (and who’s not) Why Bluesky feels like early-days Twitter Key features that make it stand out—or fall short How to decide if it’s worth your time ...and more! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/357
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25:39
What to Do When Marketing Feels Hard
If you’ve ever woken up and thought, “what if I just didn’t post today?”—this one’s for you. Because sometimes the problem isn’t the strategy. It’s that you’re tired. Life is lifing. Your season is heavier. And marketing feels like too much. In this episode, I’m sharing the real story behind my current season of business, why burnout hit hard, and what I’ve learned about showing up online when energy is low. From data-backed trends to practical repurposing and a little pumpkin spice, this one’s part therapy, part strategy. In this episode of the podcast, I talk about: Why more content isn’t the answer Posting less (and smarter) for better results Why 94% of marketers repurpose content What AI can really help you with Creating a minimal viable marketing plan How to market through burnout, anxiety, and chaos This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/356
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40:01
What Real Personal Branding Looks Like with Natalie Bullen
Posting more doesn’t require more confidence—it requires clarity. And as today’s guest Natalie Bullen reminds us, showing up consistently isn’t just about marketing. It’s about choosing to stand in your values, serve your people, and build something sustainable—without letting fear or perfectionism slow you down. In this episode, we talk about marketing unapologetically, building a personal brand that cuts through the noise, and how Natalie ended up managing a viral Facebook group she never wanted. If marketing has felt harder than it should, this episode will help you refocus and reconnect. In this episode of the podcast, we talk about: What a personal brand really means Why visibility is about service—not spotlight Creating content without second-guessing Why Natalie doesn't rely on Facebook groups to sell What metrics actually show your marketing is working …And More! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside About the Guest: Natalie Bullen is a wealth and identity coach helping affluent entrepreneurs expand their capacity for success. As the founder of Unapologetic Wealth®, she works with high-earning business owners to elevate their authority, shift their relationship with money, and build a legacy that matches their ambition. A former financial advisor, Natalie’s work goes beyond income—she helps leaders step into true wealth by mastering not just what they earn, but how they hold, grow, and embody it. Connect with Natalie at unapologeticwealth.com Website: https://unapologeticwealth.com/ Facebook: https://www.facebook.com/Ladylyricist06/ Instagram: https://www.instagram.com/unapologeticwealth/ LinkedIn: https://www.linkedin.com/in/nataliebullen/ Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/355
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45:40
AI in Sales & Marketing with Victor Adefuye
Sales and marketing should work together—but too often, they don’t. Instead of collaborating, teams operate in silos and miss opportunities hiding in plain sight. Victor Adefuye is here to change that. In this episode, we talk about how AI is bridging the gap between sales and marketing—by turning real sales conversations into actionable marketing insights, better customer experiences, and smarter strategies. If you’ve ever felt like your marketing was disconnected from what your audience actually cares about, this one’s for you. In this episode of the podcast, we talk about: How to use AI to analyze sales calls Why transcripts are a goldmine for marketers Tools to improve messaging and conversion AI for personalization at scale (without losing trust) The future of sales prep, follow-up, and content creation …And More! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside About the Guest: Victor, the founder of Dana Consulting, pioneers the integration of AI with proven B2B sales methodologies. After founding Dana Consulting in 2015, he led the firm to notable success—training hundreds of teams and increasing close rates across startups and Fortune 500 companies. Following Dana Consulting’s acquisition by Winning by Design in 2019, Victor has returned to relaunch the company with a revolutionary focus: Superintelligent Sales, a framework that combines AI capabilities with human expertise to transform B2B sales performance. A sought-after speaker and thought leader, Victor draws on his unique background as a former attorney and his track record of driving measurable sales improvements to help organizations thrive in the age of AI. Website: https://www.dana-consulting.com/ Superintelligent Sales: https://superintelligentsales.ai LinkedIn: https://www.linkedin.com/in/victoradefuye/ Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/354
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37:48
Community vs. Followers with Brooke Summer Adams
Big followings don’t guarantee sales. Connection does. Because it’s not about how many people see your content—it’s about how many feel something from it. Brooke Adams joins me to break down the real difference between having an audience and building a community. We dig into what keeps people around, how to create belonging (without burning out), and what makes someone go from casual follower to repeat client. If your audience isn’t converting like you expected, this might be the shift you’ve been missing. In this episode of the podcast, we talk about: The difference between followers and community What small, connected audiences do better than big ones How strong communities drive sustainable sales Why some communities fizzle—and how to revive them Building community without burning out …And More! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside About the Guest: Brooke Summer Adams is a Mindset Coach and Business Mentor for new and aspiring coaches. With a 1st Class Honours Degree in Psychology, international accreditations in Transformational Coaching and NLP, and recognition as a Yahoo Finance Top 10 Female Life Coach, she has built a multiple six-figure coaching business from the ground up. Starting with nothing but a dream (and a laptop that barely functioned), Brooke went from a council estate in England to total financial, location, and time freedom. She knows firsthand the fears, doubts, and challenges new coaches face—because she’s been there. Now, she’s on a mission to help others break through fear, build their coaching businesses, and create the freedom-based life they desire. If you know you were meant to be a coach and are ready to go all in, Brooke is here to show you how. Website: https://brookesummeradams.com/ Facebook: https://www.facebook.com/CoachesCoach Instagram: https://www.instagram.com/brookesummeradams/ Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/353
Sobre The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)
Welcome to the Mindful Marketing Podcast (formerly the Savvy Social Podcast) with your host, Andréa Jones.
Tune in every week as we redefine marketing playbooks to break free from what we should do so that we can scroll less, connect more, and grow together.
Ouve The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast), MoneyBar e muitos outros podcasts de todo o mundo com a aplicação radio.pt