The Human Design for Marketing podcast™, with Yvette Mayer

Cookie-cutter low ticket templates are everywhere, and they are quietly training smart business owners to build offers that don't match their energy. In this episode, we flip that approach and show how your best low ticket offer is already inside your Human Design bodygraph – waiting to be distilled into a gateway product that feels effortless to market, powerful to deliver, and easy to scale.
We break down why "low ticket" is not code for low effort, and how a high-standard, high-value micro transformation can do the selling for you. When your offer becomes a true compression of your genius, it stops being a random mini product and starts functioning like an aligned sales funnel. It builds trust fast, opens the door to upsells and higher ticket offers, and can keep converting in an evergreen ecosystem.
In this episode, we cover:
The core bodygraph placements to check first for offer creation – Type and strategy, Profile lines for influence, and Authority as the frequency that makes your message believable.
Then we go deeper into the gates and planetary placements that shape how you position and communicate:
– Personality Sun as brand energy – Mercury as your scroll-stopping soul message – Jupiter as the signature of rewarded genius – Uranus as the edge that makes you stand out in a noisy market – Design Mars as vocation, where your greatest competence lives and where compromise can sabotage sales
We close with how defined centres support confidence, clarity, and consistency in your marketing.
Build your low ticket offer by design:
If this episode clicked, Low Ticket Lab is open now. In 7 days, Sellina AI walks you through your bodygraph to extract the low ticket offer that's already inside your chart. $27. 100 spots.
Grab yours here: https://yvettemayer.co/lowticketlab
Connect with me:
Subscribe, share this episode with a friend who is stuck on what to sell, and leave a review so more aligned entrepreneurs can find the show.

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Please come say hi!
Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions
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Human Design for Marketing Reading (report) + Frieda 🤖
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Join the Frequency Project
Join Souled Out Offers by Design

One headline about AI ethics can quietly trigger a full business identity crisis, especially when your products and client delivery are tied to a single platform. I’m telling the behind-the-scenes story of what happened when OpenAI privacy concerns hit while I already had multiple AI tools supporting my Human Design marketing work, and I realized I needed a path that felt more aligned and less dependent on ChatGPT.

I walk you through my Gate 3 reality: “difficulty at the beginning” in full living color. From a surfing trip in Sri Lanka to a sudden scramble for a platform-agnostic solution, I share how I rebuilt Sellina AI on a new system backed by Claude, why persistent memory and context matter so much for offer creation, and what it’s like to announce a beta to paying students only to watch bugs appear in real time. When memory threads vanish for users mid-session, it’s not just a technical issue, it’s trust, nervous system regulation, and leadership all at once. 

You’ll also hear the part that surprised me most: even while I’m fixing stability around the clock, clients still get results. I share wins from students who build offers, write sales pages, and sign clients, plus how I’m thinking about the future of having a true AI marketing and sales team inside my ecosystem with Sellina and Frieda. If you build digital products, teach marketing, or want aligned entrepreneurship with real-world tech lessons, this is for you. Subscribe, share this with a friend who’s building with AI, and leave a review so more people can find the show.

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Please come say hi!
Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions
Follow me on IG
Checkout our YouTube channel
Download your Human Design chart
Download your custom
Human Design for Marketing Reading (report) + Frieda 🤖
Book a Human Design for Marketing reading with Yvette
Get the  Cosmic Creator Kit
Join the Frequency Project
Join Souled Out Offers by Design

May 2026 doesn’t feel like “more noise” to me, it feels like clearer signal. We’re stepping into the Human Design quarter of civilization, shifting from the early-year vibe of ideation and emotional processing into purpose through form. Translation for your business and personal brand: it’s time to turn the vision into something real, something structured, and something you can actually communicate without overexplaining.

I walk you through the background frequency of the Human Design transits and exactly how I’d use them for aligned marketing and content strategy. Early May brings Gate 2, my favorite reminder that magnetism can come from receptivity, stillness, and direction rather than pushing. Then Gate 23 turns up “original insight,” supporting messaging that sounds like you, not the trend cycle. If you’ve been holding back a bold perspective, this is a window to say it simply and let it land.

Mid-month is where the big shift hits: the nodes move into Gate 55 (spirit of abundance) and Gate 59 (intimacy), and you may notice more freedom-led desire plus deeper connection in the way you speak to your people. Jupiter moves into Gate 62, rewarding structure, details, and clean execution, while Saturn shifts into Gate 21, spotlighting resources, capacity, and money stewardship. Late May is the peak: Gate 20 lights up the power of now, and because Uranus also moves into Gate 20, we get a longer runway for clearer throat energy and real-time communication. I share how I’d use this for live video, face-to-camera content, launches, and a low-ticket strategy tease that’s coming in that window.

If you want your Human Design transits to support your marketing instead of distracting you, subscribe, share this with a friend, and leave a review so I keep bringing these monthly updates.

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Please come say hi!
Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions
Follow me on IG
Checkout our YouTube channel
Download your Human Design chart
Download your custom
Human Design for Marketing Reading (report) + Frieda 🤖
Book a Human Design for Marketing reading with Yvette
Get the  Cosmic Creator Kit
Join the Frequency Project
Join Souled Out Offers by Design

Access Sacred Visibility HERE
If your marketing feels like a stop-start cycle, it’s not because you lack discipline. It’s because visibility works like compound interest, and every time you disappear, you stop the compounding and make it harder to rebuild trust, attention, and momentum. I’m sharing what I’m seeing in my community, the tension behind “burst posting,” and why persistent visibility is the simplest growth strategy most people avoid.

We go straight into the real reason consistency breaks down: fear. Not the presence of fear, but the story you tell yourself after the fear spike. I use a personal surfing story, yes including sharks, to show how fear can sit in the passenger seat while you still take action. That same skill applies to content creation, selling, going live, and letting your message be seen by the people who actually need it.

Then we make it practical with Human Design. Nervous system tools and mindset shifts help in the moment, but Human Design helps you locate the root of your resistance, especially in open centers where you amplify other people’s judgment and pressure. I walk you through my Six R’s of Visibility framework: Recognize, Remember, Reveal, Repattern, Radiate, and Ripple Effect, so you can build self-trust, stop collapsing into protection, and create consistent marketing that feels aligned.

If you want deeper support, I also share details on my live Sacred Visibility program. 
Subscribe, share this with a friend who keeps disappearing, and leave a review so more people can find aligned marketing that actually works.

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Please come say hi!
Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions
Follow me on IG
Checkout our YouTube channel
Download your Human Design chart
Download your custom
Human Design for Marketing Reading (report) + Frieda 🤖
Book a Human Design for Marketing reading with Yvette
Get the  Cosmic Creator Kit
Join the Frequency Project
Join Souled Out Offers by Design

If you're feeling drowned out by lookalike messaging and cookie-cutter funnels you're not alone.
In this episode, Yvette  unpacks how “protection patterns” in your open Human Design centers secretly dull magnetism, blur positioning, and stall sales and how to shift into clean authority that converts. She walks through each of the nine centers and ties them directly to real marketing friction: the head’s niche-hopping loops, the ajna’s wait-for-certainty silence, the throat’s forced visibility, the G center’s identity shape-shifting, the ego’s proving energy, the solar plexus’ discomfort avoidance, the spleen’s clinging to familiar offers, the sacral’s productivity myths, and the root’s urgency spirals.

You’ll learn why visibility alone doesn’t sell, why repetition builds recognition and trust, and how to anchor your brand around a specific outcome your clients truly desire. She gets practical about regulating patterns without spiritual bypassing: commit to one clear idea long enough to be felt, speak at 70% comfort instead of chasing perfection, delay action when urgency is driving, and design offers and launch rhythms around energy you can sustain. 
She shares how dropping proving and urgency created daily demand in her own business, and why authority grows when your message is honest, timely, and consistent across channels.
As promised, if you're feeling called to better define what you're here to be known for...so you can become the obvious choice and succeed in 2026, make sure you jump on "Famous For by Design" while it's just $27.

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Please come say hi!
Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questions
Follow me on IG
Checkout our YouTube channel
Download your Human Design chart
Download your custom
Human Design for Marketing Reading (report) + Frieda 🤖
Book a Human Design for Marketing reading with Yvette
Get the  Cosmic Creator Kit
Join the Frequency Project
Join Souled Out Offers by Design