Stop Tracking ROAS! The Real Metrics to Scale E-Commerce Brands 🚀 | Felix on 10x Marketer Podcast
Most e-commerce founders face the same problem – every time they increase ad budget, ROAS drops! 🚨 In this episode of the 10x Marketer Podcast, Felix (CMO & Google Ads expert) reveals why ROAS is the wrong metric to obsess over, and what you should track instead to truly scale your brand.We discuss:✅ Why scaling ads kills ROAS✅ The real metrics: MER, CAC, LTV & Econ Vitals✅ Google Ads, Meta Ads & Email – full funnel approach✅ Enhanced tracking & attribution problems✅ YouTube Shorts & Performance Max campaigns✅ Tools & dashboards to measure successIf you run e-commerce ads, this conversation is a game-changer. 🚀👉 Don’t forget to subscribe to the 10x Marketer Podcast for more expert insights on e-commerce marketing, scaling, and growth strategies.
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PMAX + Remarketing Strategy: What’s Working in 2025? | Greg Finn Insights
In this video, Greg Finn breaks down the current state of Performance Max campaigns and how they interact with remarketing strategies. Learn what’s changed post-PMAX, how to effectively use new customer acquisition bidding, and why some methods work better for B2B vs. B2C.Greg also shares tips on:Using audience signals wiselyAvoiding over-reliance on brand and remarketingLeveraging channel reporting to refine targetingPerfect for digital marketers, advertisers, and performance media managers looking to master PMAX in 2025. Google Local Services Ads: https://us.brightonseo.com/talks/google-local-services-ads-everything-we-have-learned-in-3-years-of-running-these-for-clients🔔 Don’t forget to like, subscribe & comment your thoughts below!
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Mastering Seasonal Marketing in 2025 | What Big Brands Do for Seasonal Sales
Are you struggling to get more sales during festivals or seasonal events? In this video, I’ll walk you through a powerful seasonal marketing campaign strategy that can help you boost visibility, connect emotionally with customers, and drive conversions.✅ What You’ll Learn:What is a seasonal campaignWhy seasonal marketing worksBest time to start planningReal examples from successful brandsContent & product strategiesBudgeting and ad tipsBonus: Mistakes to avoid during festive campaignsWhether you're a small business, D2C brand, or marketing beginner — this video will give you all the tools to plan a result-driven campaign.📌 Don’t forget to like, share & subscribe for more AI + marketing tips!💬 Drop your questions in the comments — I reply to everyone!
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STOP This Google Ads Fail ! Google Ads Mistakes That Are Killing Your Campaigns!
In this episode of the 10x Marketer Podcast, we sit down with Alex Serious, a Google Ads expert, to uncover the scariest mistakes agencies and businesses make with Google Ads, PMAX, and AI Max campaigns.If you’re running paid ads or planning to, you NEED to hear this before you burn more money.👉 Learn how to fix what's broken in your ad strategy.👉 Discover red flags that silently ruin your ROI.👉 Get practical insights from someone inside Google.⚠️ Don’t skip this – it could save your ad budget!☠️ Common PPC mistakes that waste ad spend🚩 Red flags Alex looks for in every account audit🤖 What is AI Max and why it’s misunderstood🧠 How to make data-driven decisions (even for non-tech clients)🔥 Why PMAX campaigns can fail without exclusions📉 When budget and bidding strategies are killing your reach🧩 Real-life examples of misaligned KPIs and lost opportunities💡 Smart campaign adjustments that boost conversions fast
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Why Your Pricing Strategy Is Killing Sales | 3 Pricing Mistakes Founders Always Make
Are you underpricing your services or offering too much in your lowest tier? In this episode of the 10X Marketer Podcast, pricing coach Carolyn breaks down the biggest pricing mistakes founders make — and how to fix them with value-based pricing and irresistible offers.👉 Learn how to:Structure service packages that convertPrice strategically, not emotionallyUse your pricing to boost perceived value and revenueIf you're a startup founder, B2B service provider, or SaaS entrepreneur, this episode is a must-watch!🔔 Subscribe for more expert insights on marketing, growth & strategy!#PricingStrategy #ValueBasedPricing #StartupMistakes #SaaS #B2BMarketing
10xmarketer Podcast is For marketers by a marketer. We host Marketing Thought Leaders who share Inspirations, Stories, Strategies and Valuable Insights. We want to enable marketing professionals to achieve mastery and reach new heights of success.
Listen to marketers who have achieved truly 10x as they cover various topics Such as Paid marketing, content marketing, social media marketing, branding, personal branding, email marketing, and more.
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