Episode 57 - How content marketing will change construction feat. interesting guests
Content marketing isn’t exactly the first thing that comes to mind when you think of scaffolding, concrete pours, or tenders. But maybe it should be.In this episode we discuss what content marketing is, how it can change your construction business, and how it can perhaps lead to a more transparent and improved industry.We are joined by our very own podcast production team: Jakob Sloth Linneberg owner of Ugli Fruit Productions and Laurits Boile, a video and content marketing specialist and owner of Lauritsboile.com.This is a fun one :)What you'll learn from today's episode of Inventing Construction:- The difference between branding and marketing- What is content marketing?- How to use content marketing as a construction company- Why there's power in being transparent- ROI in content marketing (long game explained)You can also listen to Inventing Construction on these platforms:Spotify: https://open.spotify.com/show/2aAxc0iqOe2JJly3jCh9jV?si=8db208888a9a4e4cApple podcast: https://podcasts.apple.com/us/podcast/inventing-construction/id1629403210YouTube: https://www.youtube.com/playlist?list=PLmFqJlVzEa6Lc_7LOTjvac2oTbRRk9HdKWe would love for you to continue the conversation with us on LinkedIn:Ross: https://www.linkedin.com/in/ross-griffin-kosmos/Elia: https://www.linkedin.com/in/eliaarquitectatecnica/Jakob: https://www.linkedin.com/in/jakob-sloth-linneberg-6b6470133/Laurits: https://www.linkedin.com/in/laurits-boile/KOSMOS: https://www.linkedin.com/company/kosmos-dkThanks for listening!
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Episode 56 - The digital transformation of construction procurement feat. Paul Heming
Starting a conversation about procurement in construction might not sound like a recipe for excitement. But give it a minute. Because when you zoom in on what procurement really means in this industry, the endless Excel sheets, the email ping-pong, the scope confusion, the copy-paste chaos, you start to see the problem.In this episode we've invited Paul Heming, Co-Founder and CEO at C-Link, a software company aimed at cleaning up procurement, or at least make it less of a black hole for data, time, and sanity.Let's talk procurement!What you'll learn from today's episode of Inventing Construction:- The problem with procurement- Why C-Link was created: Fixing procurement, not the industry- How we waste time in traditional workflows- Why software adoption fails- Practical advice for SMEs: How to digitize smarterYou can also listen to Inventing Construction on these platforms:Spotify: https://open.spotify.com/show/2aAxc0iqOe2JJly3jCh9jV?si=8db208888a9a4e4cApple podcast: https://podcasts.apple.com/us/podcast/inventing-construction/id1629403210YouTube: https://www.youtube.com/playlist?list=PLmFqJlVzEa6Lc_7LOTjvac2oTbRRk9HdKWe would love for you to continue the conversation with us on LinkedIn:Ross: https://www.linkedin.com/in/ross-griffin-kosmos/Elia: https://www.linkedin.com/in/eliaarquitectatecnica/Paul: https://www.linkedin.com/in/paul-heming-2110a325/KOSMOS: https://www.linkedin.com/company/kosmos-dkThanks for listening!
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Episode 55 - What's it like running a digital consultancy in construction? feat. Anas Ayoub
Starting a business in the Construction Industry is never simple. The shifting standards, digitalization and cultural fragmentation, are a challenge few fully understand until they’re in it. But luckily, a new generation of digital consultants is taking the leap anyway. Facing the challenges in an industry often lacking in communication and efficiency.In today's episode we've invited Anas Ayoub, Founder and CEO of XD House.What you'll learn from today's episode of Inventing Construction:- The reality of running a business in construction tech- Dealing with imperfection and internal risk-taking- The rise of specialized digital startups- How the industry has changed: From data gathering to insights- The road to 2030: Specialization, communication, and toolsYou can also listen to Inventing Construction on these platforms:Spotify: https://open.spotify.com/show/2aAxc0iqOe2JJly3jCh9jV?si=8db208888a9a4e4cApple podcast: https://podcasts.apple.com/us/podcast/inventing-construction/id1629403210YouTube: https://www.youtube.com/playlist?list=PLmFqJlVzEa6Lc_7LOTjvac2oTbRRk9HdKWe would love for you to continue the conversation with us on LinkedIn:Ross: https://www.linkedin.com/in/ross-griffin-kosmos/Elia: https://www.linkedin.com/in/eliaarquitectatecnica/Anas: https://www.linkedin.com/in/anasayoub/KOSMOS: https://www.linkedin.com/company/kosmos-dkThanks for listening!
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Episode 54 - The adapt or die scenario of construction feat. Dr Bola Abisogun OBE
From rethinking education to transforming how we build, digitization is no longer optional.It’s the cornerstone of a smarter, safer, and more sustainable future. And the next generation and new aspiring businesses are already stepping into a world many industry veterans struggle to navigate.If we do not adapt to the changing circumstances, both the technological and legal, our current way of doing things might mean the end for our businesses. We've invited Dr. Bola Abisogun OBE, founder of the Digital Twin Skills Academy and Honorary Doctor at London South Bank University to help us unravel the future of the digital construction industry.What you'll learn from today's episode of Inventing Construction:- What is the Building Safety Act and the Golden Thread?- Why clients could change their mind over night- Why the traditional consultancy model doesn't have much time left- Whether or not universities are fit for purpose at the moment- Why students today are hamperedYou can also listen to Inventing Construction on these platforms:Spotify: https://open.spotify.com/show/2aAxc0iqOe2JJly3jCh9jV?si=8db208888a9a4e4cApple podcast: https://podcasts.apple.com/us/podcast/inventing-construction/id1629403210YouTube: https://www.youtube.com/playlist?list=PLmFqJlVzEa6Lc_7LOTjvac2oTbRRk9HdKWe would love for you to continue the conversation with us on LinkedIn:Ross: https://www.linkedin.com/in/ross-griffin-kosmos/Elia: https://www.linkedin.com/in/eliaarquitectatecnica/Dr Bola: https://www.linkedin.com/in/bolaabisogunobefrics/KOSMOS: https://www.linkedin.com/company/kosmos-dkThanks for listening!
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Episode 53 - Building in timber: What is all the fuss? feat. David Lomax
Timber construction is having a moment, and from sleek urban offices to modular housing blocks, wood is being hailed as the sustainable material of the future. But is it really the environmental silver bullet it’s claimed to be, or just another marketing trend dressed in green?We've invited David Lomax, Associate Director at Waugh Thistleton Architects, to help us unravel timber construction - a topic he is an expert in. If you're just a tad curious about timber construction, this is the episode for you.What you'll learn from today's episode of Inventing Construction:- How the use of timber has changed- Is timber the saviour of our industry?- The most common mistake when using timber- Is timber construction actually sustainable?- What is architecture of effeciency?Links mentioned in the episode: 👉 https://waughthistleton.com/research/ 👉 https://issuu.com/waughthistletonYou can also listen to Inventing Construction on these platforms:Spotify: https://open.spotify.com/show/2aAxc0iqOe2JJly3jCh9jV?si=8db208888a9a4e4cApple podcast: https://podcasts.apple.com/us/podcast/inventing-construction/id1629403210YouTube: https://www.youtube.com/playlist?list=PLmFqJlVzEa6Lc_7LOTjvac2oTbRRk9HdKWe would love for you to continue the conversation with us on LinkedIn:Ross: https://www.linkedin.com/in/ross-griffin-kosmos/Elia: https://www.linkedin.com/in/eliaarquitectatecnica/David: https://www.linkedin.com/in/david-lomax-11210130/KOSMOS: https://www.linkedin.com/company/kosmos-dkThanks for listening!
A KOSMOS podcast. Detailed conversations about a rapidly changing Construction Industry. Discussions about the future of Construction: BIM, digitization, sustainability, industry collaboration, the power of data, digitalization and much more. Topics that all need to be considered, if you want to secure your place in the Construction Industry of tomorrow. Come take part in the discussions, alongside us and our guests.New episode every two weeks.Hosted by Elia González Salas and Ross Griffin from KOSMOS.
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