"How I Scaled Ali Abdaal to Millions without Losing His Voice" | Former Head of Content, Ines Lee
Your AI workflows are dialed. Your content calendar’s full. Your LinkedIn posts are sharp. But something still feels… off.In this episode, Ines Lee, Oxford PhD turned content strategist for creators like Ali Abdaal (6M+), Zain Kahn (1M+), and Veritasium (18M+), reveals what it actually takes to scale content without losing your voice.We go deep on:- What it’s really like running content ops for a YouTube empire- How to turn rough ideas into timeless thought leadership- The not-so-glamorous truth behind “strategy”- And why thought leadership isn’t just a buzzword, it’s a craftWhether you’re a solo marketer, ghostwriter, or building a content engine, you’ll walk away with battle-tested frameworks and spicy takes from someone who’s shaped viral brands and bestselling books.→ Full show notes: https://www.marketersdocoffee.com
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The design mistake costing you conversions (and how to fix it) | with Sarah Hart
You’ve got the logo, the brand colors, the Canva templates. But your design still feels flat. Like it’s blending into the feed instead of turning heads.In this episode, Sarah Hart the founder and creative director at Hart & Co. shows you how to trade pretty-but-passive visuals for branding that actually sells.Sarah breaks down her “visual sales funnel” framework, the psychology behind scroll-stopping design, and how to make brand choices that boost trust and purchase intent. If your visual identity feels more “meh” than magnetic, this one’s for you.
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Why great content still gets ignored (and how to fix it) | Senior content marketer Nicole Gottselig
You’re posting smart things. You’re doing the work. But still, your content feels… off.In this episode, Nicole Gottselig, senior content marketer and host of Connect with Purpose, shares how to stop hiding behind polished but forgettable content and start writing like yourself again.From coaching SaaS founders and Olympic teams to publishing 300+ human-first posts by hand, Nicole’s approach is a masterclass in finding your authentic voice in a world full of templates and AI noise.☕ Subscribe for episode highlights and bonus content:https://www.marketersdocoffee.com
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Punk Rock MBA’s YouTube playbook for B2B founders & marketers (with Finn McKenty)
Want to crack organic reach on YouTube to grow your brandFinn McKenty, creator of The Punk Rock MBA (130 million views on YouTube), shares how his videos consistently outperform tech giants like Salesforce and Microsoft using culture-first content and a creator mindset.We explore why most B2B YouTube content fails, how to “niche up” instead of down, and why emotional resonance gets better reach than educational content. This is the blueprint for founders or marketers who are struggling to get their companies discovered.☕ Get episode highlights + playbooks:https://www.marketersdocoffee.com
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How to turn 1 interview → 30 days of video content | Riverside.fm Head of Community Kendall Breitman
Create high-quality social video content from a single interview WITHOUT a full editing team. In this episode, I chat with Riverside.fm’s Head of Community, Kendall Breitman, about how to turn one interview into a month’s worth of engaging video clips for social media. We break down why this matters for B2B marketers: more content, less effort, and higher engagement.☕️ See highlights from this chat (and subscribe for future ones): https://www.marketersdocoffee.com/p/get-a-month-of-video-content-from-a-single-interview
For marketers who think like founders. Steal real strategies that grew B2B companies. Real operators breaking down what they did, what worked, and what you can try next.
Hosted by brand strategist Christine Orchard.
Portugal