Sell Out Your First Batch in 30 Minutes by Building an Audience With No Product to Sell
05/2/2026 | 44min
COTTO's founder sold out her initial production run in 30 minutes by building her audience first. Use her social media techniques to validate demand before you’re ready to sell.
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Meet the Designer Scaling Brands to $400M
03/2/2026 | 43min
Golden West Boots’s Michael Petry designs authentic products by fully embodying his customers’ lifestyles. Learn how to design products that your target audience will love. For more on Golden West Boots and show notes click here.
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What Helped Wild Rye Land 100+ Retailers and Raise $1 Million
29/1/2026 | 37min
Wild Rye designs stylish, sustainable outdoor gear for women, growing 30% to 50% annually through strong partnerships and community-driven fundraising. For more on Wild Rye and show notes click here
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There’s Millions to Be Made In The Comment Section
27/1/2026 | 40min
How OUAI became a $300M brand by turning customer comments into marketing gold. For more on OUAI and show notes click here.
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How To Grow From Startup to Multimillions: 11 Founders Reveal How They’re Winning (And How You Can Too)
22/1/2026 | 16min
Eleven successful founders reveal their exact playbooks for 2026. Discover AI commerce strategies, slow content that converts, gamified loyalty tips, and community-first growth tactics.
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Ready to build your business, but not sure where to start? Shopify Masters gives you the real stories and strategies behind successful entrepreneurship. Each week, we talk with founders and e-commerce experts who have launched, grown, and scaled real businesses. Learn how to turn your first idea into a product, run ads that actually work, and find suppliers you can trust. Our guests share lessons learned so you can avoid common mistakes and move faster.