The Leadership Trap: How Smart Companies Lose Everything
Join Us In Orlando This December: https://qrco.de/bffhTXIn this episode of Lead. Win. , Echelon Front instructors Leif Babin, Jamie Cochran, and Sean Glass break down one of the most important leadership skills in any environment — iterative decision-making.From the battlefields of Ramadi to the boardrooms of billion-dollar companies, they explain how leaders can avoid analysis paralysis, balance default aggressive with detachment, and make smaller, smarter moves that drive progress without reckless overcommitment.Discover how the principle of “Flank or Be Flanked” applies to your business strategy, how to balance risk vs. speed, and why perfection is a lie that kills momentum. Whether you're leading a team, launching a new project, or just trying to move forward in life, this episode gives you the tools to take small steps with big impact.
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3 Rules No One Wants to Follow: The Ego Paradox
Join Us In Orlando This December: https://qrco.de/bffhTXWhen the truth hurts, the answer is more truth. In this episode we break down brutally honest self-assessment, why ego blocks feedback, and how leaders can seek truth over comfort to actually improve. You’ll hear field stories (SEAL debriefs, leadership training), practical tactics for getting real feedback when your boss or peers aren’t giving it, how to self-audit without excuses, and an Immediate Action Drill you can do this week: identify one uncomfortable truth, say it out loud, and build an action plan. Humility isn’t weakness—it’s the fastest path to growth, at work and at home.
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Want More Praise At Work? Do This.
Join Us In Orlando This December: https://qrco.de/bffhTXHow do you get people truly on board with Extreme Ownership? You praise the behaviors you want repeated—specifically, visibly, and in balance with KPIs. In this episode, we break down why “false cheerleading” backfires, how to define and show what “good” looks like, and how a relentless debrief culture raises standards fast. We share SEAL Team lessons on recognizing decisive action, Cover & Move across departments, keeping plans Simple, Prioritize & Execute under pressure, and enabling Decentralized Command at the front line. You’ll also hear practical ways to align promotions and performance reviews to your real values—so you’re not paying lip service while rewarding the opposite.► Try this week’s Immediate Action Drill: catch someone doing it right—ownership, teamwork, clarity—and praise it publicly and specifically.If this helped, like, subscribe, and share. Drop your leadership challenges in the comments so we can target the next episode. Explore free resources at EchelonFront.com and go deeper inside Extreme Ownership Academy.Chapters / Timestamps00:00 Hook: “How do we get people to take ownership?”00:21 Topic: Praise the behavior you want to see00:55 Values on the wall vs. numbers in meetings01:39 Avoid “false cheerleading”; make praise scarce & meaningful03:45 Show what “good” looks like (SEAL mission brief example)06:41 Define success beyond tactics—behavioral standards08:24 Balancing KPIs with values (parenting & team examples)11:00 Debrief culture: nightly, short, brutal, and positive13:10 Normalize debriefs—don’t wait for failure14:26 Jocko’s debrief model: candid + earned recognition16:44 Leaders’ words: praise frontline publicly, fix privately17:34 Recognition systems: stickers, patches, peer kudos20:38 EF peer-nominated awards (aligning praise to principles)22:01 Promotions & reviews tied to values (not lip service)24:00 Not participation trophies—praise specific behaviors26:16 Immediate Action Drill & how to build ownership culture27:15 Outro + resources & Academy📚 Books On Amazon: Purchase books by Jocko Willink and Leif Babin on Amazon.https://echelonfront.com/links/➕ Follow Us On Social:https://www.instagram.com/echelonfronthttps://twitter.com/EchelonFronthttps://www.facebook.com/echelonfront/https://www.linkedin.com/company/echelon-front-llc/Free Weekly Leadership Newsletter: https://engage.echelonfront.com/Rundown
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The 6 Levels of Great Leadership (The Alignment Ladder)
Free Weekly Leadership Newsletter: https://engage.echelonfront.com/RundownStruggling with competing priorities, turf wars, and miscommunication? In this episode we break down the Ladder of Alignment—a practical leadership tool to move teams from tactical arguments to strategic unity. We cover how to set a clear mission, vision, and values, simplify the mission so it drives ground-level decisions, and check ego with humility so the best plan wins. You’ll learn how to spot misalignment, use decentralized command, and run an Immediate Action Drill to realign departments around outcomes and KPIs that actually support the overall objective. Includes a memorable “dishwasher debate” example and a field story showing how a simple mission statement improves real-time choices. If you lead people—executives, middle managers, or frontline leaders—this is your playbook to align, execute, and win.
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7 Traits of Truly Confident Leaders
How do you build confidence in others so they can lead at their level? In this episode, the team breaks down decentralized command, the power of explaining the Why, and how clearly defined roles and responsibilities prevent dropped balls and duplicate work. We cover practical coaching tactics—asking earnest questions, teaching people to detach and think strategically, and using planning, preparation, and rehearsals to grow capability without crushing confidence. Includes real examples from Echelon Front operations, event planning, and leading at home with kids. If you want a culture where everyone leads, this is your playbook for extreme ownership in business, teams, and family life.Timestamps00:00 – Framing the problem: What’s best for the team, mission, and clients?00:35 – Decentralized Command 101: Why clarity of purpose builds confidence.01:01 – Explain the Why + align roles and responsibilities.03:00 – Pitfalls: dropped tasks & duplicate efforts without clear ownership.05:02 – Mentoring a new leader: ask earnest questions, empower decisions.12:00 – Detach to think strategically: how leaders unlock better decisions.24:02 – Immediate Action Drill: give the Why, ask “What do you think?”, let them execute.📚 Books On Amazon: Purchase books by Jocko Willink and Leif Babin on Amazon.https://echelonfront.com/links/➕ Follow Us On Social:https://www.instagram.com/echelonfronthttps://twitter.com/EchelonFronthttps://www.facebook.com/echelonfront/https://www.linkedin.com/company/echelon-front-llc/
Lead. Win. - An Extreme Ownership Podcast Hosted by Leif Babin and Jamie CochranIn a world where leadership is tested daily, Lead. Win. brings you the hard-earned lessons, battle-tested principles, and real-world strategies you need to excel. Join Leif Babin, co-author of Extreme Ownership and decorated combat leader, and Jamie Cochran, a renowned leadership instructor, as they break down the core tenets of Extreme Ownership and apply them to the challenges of business, family, and life.Each episode dives into practical examples and case studies, featuring conversations with leaders from all walks of life. Whether you're a CEO, coach, teacher, or simply striving to lead better, this podcast equips you to take ownership, lead with courage, and—ultimately—win.
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