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Product Thinking

Melissa Perri
Product Thinking
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  • Episode 254: Pushing Back on Unsustainable Workloads
    Join Melissa Perri in this episode of the Product Thinking Podcast as she tackles the complex issue of managing an overwhelming workload as a product manager. A senior product manager shares their struggle of handling five engineering teams, a task typically assigned to multiple product managers. Melissa offers practical advice on how to communicate with leadership, prioritize effectively, and implement systems to manage scope.If you've ever faced the challenge of balancing broad strategic oversight with detailed management, this episode is a must-listen. Melissa's insights will help you understand how to align your team's work with company goals while maintaining quality and focus.You’ll hear us talk about:03:36 - The Classic Project Management Trade-OffMelissa discusses the well-known project management saying about scope, quality, and speed, explaining how product managers must often choose between these competing priorities.04:44 - Proposing Solutions to Manage WorkloadMelissa provides a framework for presenting options to leadership, including hiring additional product managers and weighing the opportunity costs of current workloads.07:40 - Building Internal Systems for Workload ManagementMelissa advises on creating internal systems to distribute work, allowing development leads to step into prioritization roles, thus enabling a more balanced workload distribution.Tune in to gain actionable strategies and ensure your product management approach aligns with your organization's strategic goals.Episode resources:Check the localization report: https://lokalise.com/library/data-reports/localization-revenue-report-2025/Check our courses: https://productinstitute.com/
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  • Episode 253: Intelligent Friction in Digital Banking with Tony Brancato
    Tony Brancato, Chief Product Officer at Charlie Financial, joins Melissa Perri on the Product Thinking Podcast to discuss the unique challenges and opportunities in developing financial products for older Americans. With a focus on security and user-friendliness, Tony shares how Charlie Financial is reimagining banking for the senior demographic, often overlooked by tech innovations.The conversation reveals insights into building trust with users, the role of intelligent friction in product design, and the importance of understanding user needs in product development.Want to know how to create impactful financial products that cater to the senior market? Listen to the full episode with Tony Brancato to discover how empathy, security, and strategic product decisions are shaping the future of digital banking for older adults.You’ll hear us talk about:07:15 - Understanding Different User Needs Across AgesTony explains the distinct differences between 62-year-olds and 75-year-olds when it comes to digital banking needs and preferences, highlighting how product features must be tailored accordingly to meet diverse expectations.12:59 - Designing Intelligent Friction to Prevent FraudDiscover how Charlie Financial's Fraud Shield introduces strategic friction to secure transactions and empower users to prevent fraud, offering peace of mind and control over their financial activities.23:12 - Measuring Success Beyond App UsageTony discusses how Charlie Financial measures success not just by app engagement, but by the financial health and security of its customers, emphasizing the educational aspect of their services to help users recognize and prevent scams.Episode resources:Charlie Financial: https://www.charlie.com/Tony on LinkedIn: https://www.linkedin.com/in/tonybrancato/Check our courses: https://productinstitute.com/Check the localization report: https://lokalise.com/library/data-reports/localization-revenue-report-2025/Timestamps:00:00 Tony’s Journey to Charlie Financial07:06 Feature Design and User Research for Seniors12:57 Tackling Fraud With Empathy and Innovation20:50 Accessibility and Simplification Strategies30:18 Surprises, Trust, and Social Media Vulnerabilities34:15 Fraud Trends, AI, and Closing Thoughts
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  • Episode 252: Understanding Product vs Project Management
    In this episode, Melissa Perri dives into the often-confused realms of product management and project management. Many people conflate these roles, but they serve distinct purposes and bring different values to an organization. Melissa unpacks the unique responsibilities and skills required for each role and discusses how they can effectively complement each other to drive product success.Whether you're a seasoned product leader or new to the field, this conversation will provide clarity and actionable insights on how to align these functions within your teams.If you're eager to distinguish between product and project management, and to learn how these roles can work in harmony to propel your product initiatives forward, this episode is a must-listen. Tune in to hear Melissa's expert advice and start applying these insights to your own product strategies today.You’ll hear us talk about:01:19 - Differentiating Product and Project ManagementMelissa clarifies the core differences between product and project management, emphasizing the importance of focusing on value creation and timelines.02:43 - The Role of Agile in Product DevelopmentA discussion on how Agile practices have transformed traditional project management roles and why product managers often take on project tasks in smaller teams.04:04 - Leveraging Roles for Product SuccessInsights into how larger organizations can benefit from dedicated project managers and the value they add in coordinating across multiple products and teams.Episode resources:Check out Angel Squad: https://go.angelsquad.co/melissaCheck our courses: https://productinstitute.com/
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  • Episode 251: From CERN to FemTech Innovation with Magda Armbruster
    Dr. Magda Armbruster, Head of Product at Natural Cycles, joins Melissa Perri to discuss her unique journey from physics to product management, and how she leverages her scientific background to innovate in women's health technology. As the first FDA-cleared birth control app, Natural Cycles offers a non-hormonal alternative for women and is expanding into new areas such as perimenopause. Dr. Armbruster delves into the challenges and opportunities of integrating user feedback, scientific data, and regulatory compliance in product development. Explore how Natural Cycles maintains user trust through data privacy, and discover the role of AI and wearables in personalizing health experiences. Dr. Armbruster shares her insights on fostering collaboration between product and regulatory teams, balancing innovation with compliance, and the importance of transparency and communication in product management.Want to understand how to successfully develop compliant, user-centered health tech products? Tune in to gain insights from Dr. Armbruster's experience in transforming women's health through product innovation.You’ll hear us talk about:10:45 - Integrating Scientific Rigor in Product DevelopmentDr. Armbruster explains how her background in physics informs her approach to product management at Natural Cycles. She discusses the importance of applying scientific methods to product development, ensuring that products are both innovative and evidence-based.22:15 - Ensuring Data Privacy and User ControlThe conversation turns to data privacy, where Dr. Armbruster highlights how Natural Cycles prioritizes user control over their data. She details the features that allow users to manage their data, reflecting the company's commitment to trust and security.35:00 - Balancing Innovation with Regulatory ComplianceDr. Armbruster shares strategies for maintaining a balance between innovation and compliance. She emphasizes the importance of early collaboration with regulatory teams to ensure that new products meet compliance requirements without stifling creativity and user-centric design.Episode resources:Natural Cycles: https://www.naturalcycles.com/Magda on LinkedIn: https://www.linkedin.com/in/magda-armbruster-326692a/Check our courses: https://productinstitute.com/Timestamps:00:00 From CERN to FemTech06:18 Scientific Thinking in Product Leadership14:03 Education and transparency20:52 Science-Backed Collaboration Across Teams26:54 Regulation as a Framework for Innovation31:46 Future of FemTech and Advice for Product Leaders
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  • Episode 250: Building Smart: Clarity Over Perfection
    What framework or experience do product managers rely on to determine when a feature is ready for delivery?Product managers should balance clarity and collaboration with developers when determining if a feature is ready for delivery. Key considerations include validating the feature's worth, assessing risk levels, and ensuring specifications provide enough context for developers to start coding without needing every detail defined. Iteration and communication are essential for successful product development, allowing teams to adapt and refine features as they progress.Episode resources:Get a Angel Squad Guest pass: https://go.angelsquad.co/melissaCheck all the podcast episodes here: https://www.produxlabs.com/product-thinking
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Sobre Product Thinking

Successful product management isn’t just about training the product managers who work side by side with developers everyday to build better products. It’s about taking a step back, approaching the systems within organizations as a whole, and leveling up product leadership to improve these systems. This is the Product Thinking Podcast, where Melissa Perri will connect with industry leading experts in the product management space, AND answer your most pressing questions about everything product. Join us each week to level up your skillset and invest in yourself as a product leader.
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