social media is about to change forever (here's how to get ahead) I EP 117
Get my free Founder OS Funnel Template here: https://fos.now/yt-gd-discover-the-founder-os-funnelWant my help scaling your business using systems? Book a free Systems Audit call here: https://fos.now/yt-apply-551Social media just went through one of the biggest shifts of the past decade, and if you don’t understand what’s happening, you’re going to fall behind. After spending 10+ years studying how attention works and building an audience of over 14 million, I’m breaking down the 6 shifts that will define the next era of growth.You’ll learn why authenticity alone isn’t enough, how to own your audience instead of renting it, the system you need for cross-platform distribution, why taste matters more than ever, how to build a real brand identity, and why the best creators are spending more time offline.By the end, you’ll know exactly how to adapt, stay ahead, and build leverage in a landscape that’s changing fast.Already doing $30K+/month? Come to my next free workshop and I’ll show you how to systemize your business and get your time back. Save your spot here: https://fos.now/yt-workshop-551Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-551Connect with me:Website: https://fos.now/yt-founder-os-551Twitter: https://twitter.com/matt_gray_LinkedIn: https://www.linkedin.com/in/mattgray1TikTok: https://www.tiktok.com/@realmattgrayInstagram: https://instagram.com/matthgray00:00 - Intro00:23 - Shift 1: Anti-Fragile Authenticity02:17 - Shift 2: Own Your Audience06:37 - Shift 3: The Content GPS System08:57 - Shift 4: Your Taste Cuts Through the Noise11:55 - Shift 5: Building a Branded Entity14:22 - Shift 6: Get Offline to Grow Online16:29 - Conclusion: Embrace the Future of Social Media#onepersonbusiness #creatoreconomy #entrepreneurshipDisclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances
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fixing their $80K/month coaching offer to unlock $250K/month I EP 116
Get my free Offer Stack Pyramid here:https://fos.now/yt-gd-discover-the-offer-stack-pyramidDo you want my help scaling and systematizing your business? Book a free 10-minute Systems Audit call here: https://fos.now/yt-apply-565In this video, I sit down with my friends Manuela and Nacho in Lisbon to diagnose why their coaching business is stuck at $80K per month and help them build a clear roadmap to $250K per month.This is a real coaching session where we uncover the counterintuitive shifts that unlock the next level of growth.Throughout this video, I'll break down why leadership is the capstone of your success, how having too many products can create confusion instead of clarity, and why founders often need to do the opposite of what they think will work.You’ll see the frameworks I use to diagnose revenue plateaus and the roadmap that can take a business from stuck to scaling again.Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/yt-workshop-565Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-565Connect with me:Website: https://fos.now/yt-founder-os-565Twitter: https://twitter.com/matt_gray_LinkedIn: https://www.linkedin.com/in/mattgray1TikTok: https://www.tiktok.com/@realmattgrayInstagram: https://instagram.com/matthgray00:00 - Intro02:25 - Offer Stack Pyramid04:45 - Next Stage of Growth12:37 - Team's Mindset17:16 - Offer Evolution19:42 - Being a High-Level Leader#onepersonbusiness #creatoreconomy #entrepreneurship
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The Art of Making A Plan (That Actually Works) I EP 115
Get my free Systems Starter Pack here: https://fos.now/yt-gd-discover-systems-starter-packWant my help scaling your business using systems? Book a free Systems Audit call here: https://fos.now/yt-apply-549Being busy isn’t the same as being productive.For years, I worked 16-hour days, thinking I was making progress, until I realized I was just burning out. The moment I started building systems, everything changed.Today, I’ve built and scaled multiple seven-figure online businesses that generate profit and freedom. In this video, I’ll walk you through the five core systems that will help you hit your goals faster, reclaim your time, and finally build a business that works for you, not the other way around.By the end, you’ll know exactly how to design a month that moves the needle, delete distractions that drain your energy, align your work with your North Star, blueprint your business, and leverage AI to scale smarter.Already doing $30K+/month? Come to my next free workshop and I’ll show you how to systemize your business and get your time back. Save your spot here: https://fos.now/yt-workshop-549Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-549Connect with me:Website: https://fos.now/yt-founder-os-549Twitter: https://twitter.com/matt_gray_LinkedIn: https://www.linkedin.com/in/mattgray1TikTok: https://www.tiktok.com/@realmattgrayInstagram: https://instagram.com/matthgray00:00 - Intro00:37 - System 1: The 30-Day Vision02:18 - Setting Big Goals That Actually Matter04:14 - System 2: Radical Deletion07:28 - Removing Distractions and Toxic Habits09:42 - System 3: The North Star Principle12:55 - Turning Your Vision Into Measurable Milestones16:08 - System 4: Drawing the Blueprint19:22 - Mapping and Assigning Ownership in Your Business23:10 - System 5: AI Eats Systems for Breakfast26:04 - Turning Claude Into Your Personal COO28:45 - Final Takeaways — Freedom Through Systems#onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.
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Why Overthinkers Make No Progress (And How To Fix It) I EP 114
Get my free Personal Board Meeting Deck here: https://fos.now/yt-gd-discover-board-meeting-3Do you want my help scaling and systematizing your business? Book a free 10-minute Systems Audit call here: https://fos.now/yt-apply-544In this video, I break down 7 mental frameworks I use to defeat negative thinking — whether it shows up as anxiety, stress, self-shaming, burnout, intrusive thoughts, overthinking, or analysis paralysis.These aren’t abstract mindset hacks, they’re practical tools that have helped me stay calm under pressure, make clearer decisions, and keep moving forward when everything felt overwhelming.By the end of this video, you’ll have a tactical playbook for shutting down negative thought spirals and converting that mental energy into aligned, confident action in your life and your business. Already doing $30K+/month? Come to my next free workshop and I’ll show you how to systemize your business and get your time back. Save your spot here: https://fos.now/yt-workshop-544Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-54400:00 - Introduction00:31 - The One Domino Decision02:17 - Chop Wood Carry Water04:32 - The Personal Board Meeting06:29 - External OS08:17 - Seek the Sweat09:59 - Strategic Stillness12:11 - Externalize, Don't InternalizeConnect with me:Website: https://fos.now/yt-founder-os-544Twitter: https://twitter.com/matt_gray_LinkedIn: https://www.linkedin.com/in/mattgray1TikTok: https://www.tiktok.com/@realmattgrayInstagram: https://instagram.com/matthgray#onepersonbusiness #creatoreconomy #entrepreneurship
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how I gained 950,000 Instagram followers (copy this system) I EP 113
Get the free Instagram Flywheel System here: https://fos.now/yt-gd-discover-the-instagram-flywheelDo you want my help scaling and systematizing your business? Book a free 10-minute Systems Audit call here: https://fos.now/yt-apply-543In this video, I reveal how I grew to nearly 1 million Instagram followers without spending a single dollar on ads. While everyone else was chasing the algorithm and posting 10 times a day, I built a system that makes content creation sustainable and exponentially effective.I break down the complete Instagram flywheel across three core systems: exponential content creation through the Content Waterfall System, strategic design templates that never change, and funnel automation that converts followers into customers.You’ll see how one pillar piece of content becomes 20+ posts across platforms, generating millions of views without the burnout.Learn my 4-hour weekly content system that creates a month’s worth of posts, the exact carousel formats driving 9 million+ views, and how to use ManyChat automations to turn engagement into revenue.Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth on Instagram over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.Already doing $30K+/month? Come to my next free workshop and I’ll show you how to systemize your business and get your time back. Save your spot here: https://fos.now/yt-workshop-543Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-543Connect with me: https://fos.now/yt-founder-os-543Website: https://fos.now/yt-founder-os-540Twitter: https://twitter.com/matt_gray_LinkedIn: https://www.linkedin.com/in/mattgray1TikTok: https://www.tiktok.com/@realmattgrayInstagram: https://instagram.com/matthgray00:00 - Intro00:23 - Exponential Content Creation06:49 - Magnetic Brand Design18:28 - Connecting Content to Revenue#onepersonbusiness #creatoreconomy #entrepreneurship
I create content to help you grow your audience, brand, and community through proven systems.
I’ve built 3 profitable companies in the past 10 years, a community of 14 million people, and teams of 50+ people. I now run a portfolio of profitable internet businesses.
I am obsessed with helping founders build leverage through content and community - my newsletter, blog, and products will bring you clarity and massive momentum.
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