PodcastsNegóciosStrut It: Bold Visibility through Instagram Marketing

Strut It: Bold Visibility through Instagram Marketing

Elizabeth Marberry
Strut It: Bold Visibility through Instagram Marketing
Último episódio

127 episódios

  • Strut It: Bold Visibility through Instagram Marketing

    Your Complete 2026 Instagram Strategy: What to Stop, Start & Focus On (Part 4)

    02/2/2026 | 33min
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     Instagram does not need to feel chaotic anymore. In this final episode of my 2026 Instagram trends series, I bring everything together. I share a grounded roadmap for building a sustainable Instagram strategy that drives visibility, trust, and sales without burnout. I walk you through what to stop doing, what to focus on instead, and how to create content that actually supports your business goals in 2026. 
    What You’ll Learn in This Episode 
    00:00 – Why Instagram feels overwhelming and how to simplify your strategy
     01:21 – The leadership lesson that reshaped how I think about connection
     04:16 – A recap of the three biggest Instagram shifts happening right now
     05:36 – What to stop doing in 2026 if you want sustainable growth
     06:06 – Why chasing trends hurts long-term trust and conversions
     07:32 – Why every piece of content needs a clear job
     08:53 – Why views do not equal sales
     10:47 – Why depth beats being everywhere at once
     11:44 – Why posting at 80% good enough is a growth strategy
     12:43 – The mindset shift that creates real confidence on Instagram
     13:38 – Why human-first content wins in an AI-driven world
     15:33 – Why community matters more than follower count
     17:54 – How social search is changing Instagram marketing
     19:52 – Why conversation-based marketing is the future
     21:21 – How to use AI without losing your voice
     23:12 – Your simple three-month Instagram action plan for 2026
     29:17 – Why trust will be the ultimate currency moving forward
    Resources Mentioned: 
    HOT REELS VIP WAITLIST
    Hot Reels Full Program Details
    Free Close Sales in Your Sleep, DM Automation Guide: 
    Get your First month FREE of ManyChat Pro. 
    WORK WITH ELIZABETH MARBERRY
    Apply for your FREE Instagram Breakthrough Session with Elizabeth
    Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram
    Follow Elizabeth Marberry on Instagram, TikTok, Facebook

    Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.
  • Strut It: Bold Visibility through Instagram Marketing

    Turn Instagram Followers Into Paying Clients in 2026 (Part 3)

    26/1/2026 | 30min
    Send us a text
     Getting views does not guarantee sales. I see this every single day. In 2026, trust matters more than ever. In this episode, I break down what actually turns followers into paying clients. I explain the trust recession. I show you the difference between attention and connection. 
    I teach you the three specific areas where depth drives real revenue. 
    You’ll Learn:
    00:00 – Why attention and sales are two different things
    01:20 – Why most content does not connect to a real sales funnel
    04:37 – What the trust recession is and how it changes buying behavior
    05:36 – Why hype, urgency, and discounts are losing power
    07:01 – Why proof and clarity beat promises
    08:57 – Why people buy people, not products
    09:25 – How little time you have to capture attention
    11:15 – Why attention is rented and depth is owned
    11:42 – The three areas where depth actually drives sales
    12:10 – Why captions convert warm audiences
    13:08 – Why carousels are a hidden growth and conversion tool
    14:33 – The carousel data most creators are ignoring
    15:29 – How to structure carousels for authority and leads
    17:17 – Why consistency of perspective builds trust
    19:57 – Why your customer journey must be clear
    20:48 – How Elizabeth uses content to drive podcast growth
    23:09 – How to choose the right call to action for each post
    24:27 – Why DM automation is the real conversion engine
    24:56 – How ManyChat turns content into leads on autopilot
    26:46 – How to use DM automation in feed posts and stories
    Resources Mentioned
    HOT REELS VIP WAITLIST
    Hot Reels Full Program Details
    Free Close Sales in Your Sleep, DM Automation Guide: 
    Get your First month FREE of ManyChat Pro.
    Discover freshly roasted, specialty coffee delivered to your doorstep with Duality Coffee
    WORK WITH ELIZABETH MARBERRY
    Apply for your FREE Instagram Breakthrough Session with Elizabeth
    Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram
    Follow Elizabeth Marberry on Instagram, TikTok, Facebook

    Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.
  • Strut It: Bold Visibility through Instagram Marketing

    How to Stand Out on Instagram Without Burning Out in 2026 (Part 2)

    19/1/2026 | 33min
    Send us a text
    In this episode, we talk about how to stand out without burning out. We cover the shift away from generic content. We explore the rise of story-driven and mission-led marketing. We talk about how to grow your visibility in a way that feels human, sustainable, and aligned with your real life.
    You will learn why playing the long game matters. You will learn how to use storytelling to stand out in a crowded market. You will learn how to use AI as a strategic partner instead of a replacement. You will learn why personal branding is now non-negotiable. You will also learn how DM automation connects your content to real leads and sales.
    What You’ll Learn
    00:05 – Why consistency with intention beats posting everywhere
    06:13 – Why Instagram growth is a long game
    09:04 – Why generic content is forgettable
    10:02 – Why story-driven content is winning right now
    11:27 – How to use storytelling to create connection and trust
    19:22 – Why your brand needs a human face in 2026
    21:33 – How direct-to-camera content builds authority
    22:55 – How mission-led content creates loyalty and community
    24:46 – How niching down makes your marketing stronger
    13:44 – How to use AI as a strategic thought partner
    15:32 – The CRIT framework for better AI results
    26:59 – How to use DM automation to connect content to your funnel
    28:28 – How ManyChat helps you grow your list on autopilot
    27:58 – Why visibility without conversion is a trap
    30:52 – The three big takeaways for your 2026 content strategy

    Resources Mentioned
    HOT REELS VIP WAITLIST
    Hot Reels Full Program Details
    Free Close Sales in Your Sleep, DM Automation Guide: 
    Get your First month FREE of ManyChat Pro. 
    Learn the CRIT framework that takes you into the top 1% of AI users
    WORK WITH ELIZABETH MARBERRY
    Apply for your FREE Instagram Breakthrough Session with Elizabeth
    Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram
    Follow Elizabeth Marberry on Instagram, TikTok, Facebook

    Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.
  • Strut It: Bold Visibility through Instagram Marketing

    Instagram Marketing Trends & Predictions for 2026 (Part 1): Why Instagram Feels Harder Right Now

    12/1/2026 | 30min
    Send us a text
    Instagram feels harder than it used to. Your views might be down. Your reach might feel inconsistent. Your content might feel like it is disappearing into the void.
    This is not your fault.
    In this Strut It episode, I kick off a four part series on Instagram Marketing Trends and Predictions for 2026. I break down what is actually happening on the platform using real data from two massive studies that analyzed more than 44 million posts and nearly 2 million accounts.
    You will learn why reach is down, why competition is up, and why this shift is secretly the best opportunity small businesses have had in years.
    What You’ll Learn
     00:00 – Why Instagram feels harder right now
     03:02 – What two major studies reveal about reach, Reels, and competition
     08:10 – Why more content means less average reach
     09:27 – How the algorithm has shifted toward recommendations and DMs
     12:21 – Why small accounts are growing faster than big ones
     16:06 – What resonance over reach really means for your business
     17:01 – Why views and income are not the same thing
     15:09 – How I grew my business by 300 percent with lower average views
     20:11 – Why niche content now beats broad content
     20:41 – How shareable content wins in 2026
     24:00 – Why community matters more than ever
     24:56 – Why Reels still matter and how to think about them differently
     25:51 – The three strategic takeaways you need to focus on this year 
    Resources Mentioned
    Join the Hot Reels VIP Waitlist: 
    Free Guide: Monetize Your IG Guide: 
    WORK WITH ELIZABETH MARBERRY
    Apply for your FREE Instagram Breakthrough Session with Elizabeth
    Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram
    Follow Elizabeth Marberry on Instagram, TikTok, Facebook

    Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.
  • Strut It: Bold Visibility through Instagram Marketing

    Why Your Marketing Strategy Needs a Rethink in 2026 (Beyond the Funnel) with Becca Pountney

    05/1/2026 | 47min
    Send us a text
    Marketing in 2026 looks nothing like it did even a few years ago. The traditional funnel assumes people move in a straight line from awareness to purchase. That assumption no longer holds.
    In this Strut It episode, I sit down with internationally known marketing consultant, speaker, and educator Becca Pountney. Becca works primarily in the wedding industry, but her strategies apply to every business and every niche.
    We unpack why attention is harder to earn, why trust is harder to build, and why customers now take multiple paths before buying. Becca introduces her Marketing Theme Park concept and walks through her S.C.R.E.A.M. framework, a practical way to rethink visibility, pricing, experience, and conversion in today’s landscape.

    What You’ll Learn
    [00:00] Why the traditional marketing funnel is outdated
    [01:32] How the marketing theme park reflects modern buying behavior
    [02:28] What it actually means to stand out in a crowded market
    [04:44] Why transparent pricing builds trust faster
    [07:05] How word-of-mouth still cuts through digital noise
    [08:59] Why experience now drives conversions
    [09:29] How to capture attention in a short attention economy
    [21:46] Why customers need multiple ways to buy from you

    Key Takeaways
    Visibility alone no longer converts
    Differentiation matters more than perfection
    Clear pricing builds confidence
    Small experience upgrades create big impact
    Attention is earned in seconds
    Simplicity increases sales
    Customers choose their own buying path
    Guest Bio
    Becca Pountney is an internationally recognized marketing consultant, speaker, and educator. She is the UK’s leading wedding industry marketing expert and the host of the award-winning podcast Wedding Pros Who Are Ready to Grow. Her work helps business owners simplify marketing, increase visibility, and build sustainable growth in a noisy digital world.
    Links and Resources
    Get Tickets for Wedding Pros Live in London or Ireland in March of 2026!
    Follow Becca Pountney on Instagram
    Becca’s Podcast: Wedding Pros Who Are Ready to Grow
    WORK WITH ELIZABETH MARBERRY
    Apply for your FREE Instagram Breakthrough Session with Elizabeth
    Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram
    Follow Elizabeth Marberry on Instagram, TikTok, Facebook

    Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

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Sobre Strut It: Bold Visibility through Instagram Marketing

Instagram is one of the biggest social platforms with over 3 billion monthly active users… So how do you, as an entrepreneur, grow your following, get more clients, and actually get SEEN in the crowded social media space?You need to learn how to leverage Instagram to grow your business—without spending ONE DIME on paid ads— by creating content that resonates with your ideal clients. And I’m here to show you how. Welcome to Strut It, a podcast about creating bold and unapologetic visibility on social media! I’m Elizabeth Marberry, your host and Instagram Marketing Coach. I help small business owners get SEEN on Instagram and monetize their offers so they can make more money doing their soul-led work.Instagram can be a game changer for small business owners, but you have to have a strategy and show up with confidence to create content that gets you SEEN. Join me each week to learn how to Strut It on Instagram, grow your following, and get more clients. Head to elizabethmarberry.com/freebies to grab your free Monetize Your IG guide where you’ll learn 7 Simple and Proven Ways to *Finally* Make Money On Instagram.
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