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Episódios Disponíveis

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S4 E9: The CA Advantage
The CA Advantage: How to Hire, Train & Build a Thriving Chiropractic Team In this episode, CA coach and office manager Jan Tresse joins Christie Owen Irwin to discuss what it really takes to build and lead a strong chiropractic team. From hiring with purpose to developing staff through intentional training, they share practical insights and real success stories from practices around the country. Whether you're a doctor managing your first staff member or a seasoned CA looking to grow in your role, this conversation covers the systems and mindset that create long-term team success. In this episode: What to look for when hiring the right team member Why “motivational DNA” matters in placing staff Real examples of practices improving missed appointments and patient retention How to train for communication, not just task completion Why investing in your staff pays off in growth, culture, and retention For more coaching and chiropractic resources, visit amcfamily.com Send us your questions and comments! You can reach us at: [email protected]
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S4 E8: Starting Strong in Practice
Why Starting a Practice Doesn’t Have to Be a Struggle In this episode, Dr. Jeremy Brubaker and Dr. Tara Horrall dive into the real-world challenges of launching a chiropractic practice—and why so many of them are avoidable. From student debt to market research, mentorship to mindset, they reflect on the common (and preventable) mistakes new chiropractors make, and share the hard-won lessons they wish they’d known from day one. Whether you're in your first year of practice or two decades in, this episode offers practical, encouraging insight into building a thriving career without the burnout. What you’ll learn: Why the “five years of struggle” myth holds too many chiropractors back Common mistakes new docs make—and how to avoid them The value of mentorship and community support How to shift from survival mode to strategy Why chiropractic is a people business (and how to embrace that) If you're thinking about opening your own office, stuck in a rough patch, or just want to be reminded that success is possible, this episode is for you. For more information visit amcfamily.com
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35:39
S4 E7: Chiropractic Marketing
The Truth About Chiropractic Marketing: What Works & What’s a Waste of Money Marketing is one of the biggest pain points for chiropractors — and one of the easiest places to waste time and money. In this episode, Tom Owen sits down with marketing strategist Daniel Carroll to break down what actually works in chiropractic marketing today, what to avoid, and how to get more out of your marketing budget. They cover the difference between branding and marketing, how platforms like Google and Meta (Facebook/Instagram) function differently, and why consistency and clarity in your message are key to building long-term growth. In this episode: Why most chiropractors overspend and underperform in marketing How branding supports but doesn’t replace actual marketing Common traps and false promises in digital advertising What Google and Meta are really good for (and what they aren’t) How to set a budget that works for your stage of growth Why the best results come from pairing marketing with a proven system If you’ve been burned by flashy agencies or feel like your marketing isn’t bringing the ROI it should, this episode is for you. For more episodes and practice growth resources, visit amcfamily.com.
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54:39
S4 E6: Thrive in 2025
Thrive in 2025: The Mindset Shift Every Chiropractor Needs Join Dr. Todd Osborne (Dr. Oz) and Dr. Shannon McMurtry for a powerful discussion about what it really means to thrive in chiropractic practice. Thriving isn’t about “arriving”—it’s about daily choices, overcoming obstacles, and progressing despite circumstances. In this episode, Dr. McMurtry shares his personal journey from struggle to success, how fear almost held him back, and how obstacles are actually opportunities in disguise. Whether you're just starting out, growing your practice, or facing challenges, this episode will give you the mindset shift and actionable steps to thrive. If you’re a chiropractor looking for inspiration, struggling to grow, or passionate about pediatrics & perinatal care, this episode is packed with valuable insights! Hear personal stories of practice transformation, explore insights on leadership, and learn why prioritizing what matters most is key to sustainable success. Whether you’re looking to scale your chiropractic practice, improve your team dynamics, or better serve your community, this episode is packed with actionable strategies to help you thrive. Send us your questions and comments! You can reach us at: [email protected] For more information about Aligned, and how it can help your practice, visit us at https://amcfamily.com.
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34:38
S4E5: Scaling Chiropractic with Purpose
Join Tom Owen as he hosts Drs. Justin & Candy Ford for a powerful conversation about overcoming practice struggles, building a thriving patient base, and the power of mentorship in chiropractic success. If you're a chiropractor looking for inspiration, struggling to grow, or passionate about pediatrics & perinatal care, this episode is packed with valuable insights! Hear personal stories of practice transformation, explore insights on leadership, and learn why prioritizing what matters most is key to sustainable success. Whether you're looking to scale your chiropractic practice, improve your team dynamics, or better serve your community, this episode is packed with actionable strategies to help you thrive. Send us your questions and comments! You can reach us at: [email protected] For more information about Aligned, and how it can help your practice, visit us at https://amcfamily.com.
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