Connected Shopfloor

In the 14th and last episode of the Connected Shopfloor Podcast, we sit down with Laurens van den Berg, Chief Operations Officer at Läderach, to explore the high-stakes world of luxury chocolate manufacturing. With a background that spans electromechanical engineering, global management, and an INSEAD MBA, Laurens brings a uniquely analytical perspective to one of the world’s most coveted Swiss chocolate brands.
The conversation dives deep into his professional journey, from his early career steps in heavy production at Barry Callebaut across Indonesia, France, and Belgium, to his current role managing a fully vertically integrated supply chain that controls everything from the cocoa bean to the retail counter across more than 260 global boutiques.
Throughout the episode, Laurens shares invaluable insights into the daily realities of global operations. He breaks down the "chocolate butterfly effect"—how a minor shipping delay in West Africa can directly impact a customer walking into a boutique in Zurich—and discusses the delicate balance between high-tech automation and preserving the handcrafted soul of a family business founded in 1962.
From bridging the communication gap between shopfloor engineers and boardroom executives to managing cultural shock absorbers when leading diverse international teams, this conversation is a masterclass in operational excellence. Laurens also tackles the future of the industry, sharing his take on next-generation talent, real-time data integration, and whether trends like lab-grown cocoa are actual future realities or just industry hype.

Nuno Silva joins us on the Connected Shopfloor podcast to break down the strategies behind managing a global industrial group with seven distinct business units. He explains why management principles are universal and why technical expertise matters less than accountability, rigor and a deep obsession with client delivery.
We explore the concept of structural resilience and how diversifying into sectors like mining and naval operations provides the necessary breathing room to survive automotive market volatility. Nuno also reveals his approach to the shopfloor, emphasizing that a leader must feel the raw reality of production to truly understand the business.
From the challenges of localized management in Brazil and Mexico to the strategic shift required to compete with China through precision instead of price, this conversation offers a masterclass in industrial leadership. We conclude with a forward-looking discussion on how to attract new talent by making the industry emotionally engaging and how AI will augment human judgment without replacing the essential intuition that defines successful managers.

In this episode of the Connected Shopfloor Podcast, we welcome Robert Moak, a veteran who truly understands the meaning of "command and control" in both a literal and industrial sense. Bob spent 22 years in the US Navy before transitioning into the trenches of manufacturing, bringing a unique perspective on leadership, discipline, and the high-stakes reality of shopfloor operations.
The conversation dives deep into the "hard truths" of industrial management, starting with a provocative comparison: Is managing a ship's crew the same as managing a production line? Bob shares his journey from the structured hierarchy of the Navy, where rules are absolute and responsibility can land you in jail, to the complex, often messy world of civilian manufacturing where respect must be earned, not just commanded.
As the episode unfolds, Marco and Bob tackle the critical gaps in modern production. They discuss the "lies" of perfect OEE figures, the vital (and often neglected) ritual of the Shift Handover, and Bob's battle-tested strategy for neutralizing "Bad Actors", those persistent equipment failures that drain a plant's profitability. This episode is a masterclass in operational accountability. It concludes with a forward-looking reflection on AI and Industry 4.0, questioning if we are losing our human curiosity to the machines we build.

In this episode, Marco Tschan sits down with Júlio Leite, Operations Manager at WEDRONE, a company that is redefining the intersection of tradition and innovation. Established in 2020 as an R&D powerhouse, WEDRONE made waves in 2022 by acquiring a legacy firm with 70 years of aluminum die-casting expertise.
Julio brings a fascinating "full-circle" perspective to the table: from starting his career as a machine operator in his father’s shop and teaching informatics, to holding leadership roles at global giants like Lear Corporation, Coindu, and Molaflex.
We dive deep into the WEDRONE story and how a modern R&D-focused company is breathing new digital life into 70 years of die-casting know-how while navigating the high-stakes "gold standard" pressure of supplying Porsche, VW, and Bentley, where non-quality costs are measured in tens of thousands of Euros per minute. Julio shares the reality of their digital transformation, moving from paper and fax to 60+ IoT devices and computer vision on the path toward AI-driven root cause analysis. We also explore the human factor of manufacturing, discussing why Julio spends his day on the shop floor instead of behind a desk and how he uses "Birthday Coffee" meetings to build a culture of trust.
Whether you're interested in the technicalities of one-piece flow in aluminum machining or the leadership philosophy of a man who values white wine as much as industrial efficiency, this episode is packed with veteran insights.

After 30 years as a high-level executive for global giants like Unilever, Barry Callebaut, and Bunge, Maurizio decided to take a leap of faith during a global pandemic. In this episode, we dive deep into his decision to acquire Alojas, a potato starch and pulse processing factory in Latvia, and how he transformed a company on the brink of bankruptcy into a thriving business.
Maurizio shares invaluable insights on strategic acquisition, explaining why buying distressed assets can be the smartest move for an entrepreneur. He also discusses the 80/20 rule of profit, detailing how to use commodities to pay the bills while simultaneously building high-margin specialty products. Drawing lessons from industry leaders like Ferrero, he touches on the importance of vertical integration and controlling the supply chain from the ground up.
Furthermore, the conversation explores modern leadership, specifically why engineers need a business mindset and how to foster a culture that values disagreement and synthesis. Maurizio concludes by discussing growth and resilience, using his experiences running marathons and moving a family across Europe during a lockdown to explain why discomfort is the ultimate catalyst for professional and personal development.
Whether you are an aspiring entrepreneur, a business student, or a corporate professional, Maurizio’s methodical approach to strategy, operational efficiency, and innovation offers a roadmap to success in any industry.