#193: Why Q4 Isn’t the End (Stop Panicking About Your Goals)
In today’s episode, we’re calling out the Q4 panic that hits every entrepreneur this time of year. You know the one… racing to squeeze in last-minute sales, hit impossible goals, and prove your year was “successful.” But here’s the truth: Q4 isn’t the end. It’s the setup for what’s next.We’re sharing why your calendar year doesn’t have to define your business timeline, how to spot your own seasonal rhythms, and what to focus on instead of forcing results. Whether this season feels busy or quiet, you’ll walk away with practical ways to use Q4 for reflection, strategy, and rest.Episode Show Notes: https://duocollective.com/blog/start-a-new-q4-planLinks Mentioned in This Episode: #50 https://duocollective.com/blog/how-to-feel-more-confident-about-your-business-finances (oldie but a goodie!)#141 https://duocollective.com/blog/annual-business-planning-meeting#173 https://duocollective.com/blog/what-to-know-before-your-first-hire Tuesday Tips & Sips: https://duocollective.com/subscribeInstagram: https://www.instagram.com/duoonairpodcast/
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REPLAY #121: How To Find A Good Keyword
In today’s replay, we are revisiting one of our most loved episodes on how to find a good keyword and giving it a 2025 refresh. We are breaking down how to choose keywords that match how your audience actually talks, balance high and low search volume, and use natural language so both search engines and AI tools truly understand your content. Whether you are newer to SEO or ready to clean up your strategy, this is a keyword crash course you will want to come back to again and again.Episode Show Notes: https://duocollective.com/blog/how-to-choose-seo-keywordsTuesday Tips & Sips: https://duocollective.com/subscribeInstagram: https://www.instagram.com/duoonairpodcast/
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#192: How To Use Your Brand Beyond Digital
In today’s episode, we’re chatting with our client and travel pro, Dana from DWD Travel, about something so many business owners forget— how to bring your brand beyond the screen. Dana didn’t stop at her website or Instagram. She infused her rebrand into custom wallpaper, apparel, and even cozy branded blankets (yes, really). We’re talking all about what happens when your brand starts showing up in the real world— and how that physical presence can boost your confidence, connect with clients, and make your brand feel truly alive.Episode Show Notes: https://duocollective.com/blog/custom-office-design-with-your-brandingTuesday Tips & Sips: https://duocollective.com/subscribeInstagram: https://www.instagram.com/duoonairpodcast/
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#191: How To Launch a Course When You Don’t Have Your Shit Together
Think you can’t launch your course until everything is perfect? In today’s episode, we’re proving that’s just not true. We’re walking you through how to launch even when things feel messy, timelines shift, and you definitely don’t have it all together. You’ll learn how to work with what you have— writing sales emails on the fly, reusing content, leaning on automations, and showing up as your real, imperfect self. Because spoiler alert: your audience doesn’t need perfect, they need you to start.Episode Show Notes: https://duocollective.com/blog/how-to-launch-a-courseTuesday Tips & Sips: https://duocollective.com/subscribeInstagram: https://www.instagram.com/duoonairpodcast/
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#190: A Peek Inside Our First Team Retreat
We finally did it... our very first all-team retreat! In this episode, we’re taking you behind the scenes of what it looked like to bring our fully remote team together in one place. From thrifting outfits for our brand shoot to hiring a private chef and scheduling zero work time, we’re sharing what made this retreat so special and why connection is the secret to a thriving team. Plus, if you’ve been dreaming of hosting your own retreat (or just a biz bestie getaway), consider this your sign to make it happen.Episode Show Notes: https://duocollective.com/blog/a-peek-inside-team-retreatTuesday Tips & Sips: https://duocollective.com/subscribeInstagram: https://www.instagram.com/duoonairpodcast/
Abbey Oslin and Courtney Petersen are Minnesota-based marketing experts, educators, and co-founders of boutique marketing agency Duo Collective, which specializes in SEO, social media strategy, and branding for small business owners and creative entrepreneurs. To learn more about Duo Collective, or to inquire about working with our team, head over to www.duocollective.com.
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