DISCOVERED Podcast

Join Andra Muntean, as she talks to Dave Morrissey, a growth and culture consultant and author of Grow Like a Tech Company. Dave brings a sharp perspective from his years working across major platforms like Facebook and TikTok, where he led retail and ecommerce partnerships.
Hear how platforms have completely reshaped product discovery, emphasizing that real people buy from real people. Dave explains why creative is more important than ever for performance, necessitating that brands become content machines to feed the new AI-driven ad systems with a massive volume of diverse assets. They also dive into the future of LLMs (like ChatGPT) in commerce and the need for brands to embrace profitability and customer-centricity as their biggest growth levers.
Finally, Dave busts the myth of last click measurement, also referred to as "the scourge of e-commerce".
This episode is a must-listen for anyone interested in the intersection of digital platforms, creative strategy, and intentional growth in the age of AI.

Discovered is back with Season 2!

Join Andra Muntean, Senior Marketing Manager at Athos Commerce, as she talks to Howard Sobel, former COO and Systems Integrator at Fifty Flowers. Howard brings a unique perspective from his years working across mass and specialty retail (Walmart, Target, Costco) to the world of Direct-to-Consumer (D2C) e-commerce.
Hear how that traditional retail experience informs how he approaches digital growth, emphasizing structure, pricing, and operational rhythms. They discuss the importance of cross-functional alignment, how data is used to navigate high seasonality and risk, and how the partnership with Athos Commerce supported their merchandising strategy.
Finally, Howard busts common e-commerce myths, explaining why more SKUs don't always mean more sales and why a structured pricing strategy is vital for long-term brand health and margins.
This episode is a must-listen for anyone interested in operations, balancing speed with structure, and growing well in the digital space.

In this episode of the Discovered Podcast, recorded during our Discovered Fringe event @ Ecommerce Expo, host James Gurd leads a thought-provoking panel discussion on the challenges and opportunities in building sustainable e-commerce systems. Featuring insights from industry leaders like Sezin Cagil (Selfridges), Carole Breetzke (Brave Bison), Andy Eva-Dale (Tangent), and Rachel Tonner (Klevu), the conversation explores topics such as composable commerce, the business case for sustainable tech, and the role of AI in driving efficiency and innovation. 

The panel dives into practical examples, including the importance of benchmarking carbon emissions, the power of modular architecture for adaptability, and the risks of AI implementation without proper guardrails. Tune in to discover actionable strategies and forward-thinking perspectives for navigating the fast-evolving digital commerce landscape.

In this episode of the Discovered Podcast, Rachel Tonner sits down with Grant Deken, SVP of Marketing for Elastic Path, to delve into the evolution of e-commerce and technology over the past five years and look ahead to the future. They discuss the rise of AI, the importance of data in creating personalized shopping experiences, and the growing trend of composable commerce. Grant shares insights from his journey with Unstack and Elastic Path, highlighting the significance of enabling marketers with the right tools to drive engagement and business growth. Tune in to explore the exciting developments in digital commerce and learn how businesses can leverage these innovations for future success.

In this enlightening episode, Rachel Tonner hosts a vibrant discussion at the MACH House NRF with distinguished guests Filippo Conforti from Commerce Layer, Nilay Oza from Klevu, and Darren Guarnaccia from Uniform. This episode unveils the groundbreaking integration among these leaders in e-commerce technology, offering merchants a glimpse into the future of composable commerce. The conversation navigates through the essence and importance of composable commerce, addressing its critical role in meeting the growing demand for flexibility and personalization in the customer experience. The dialogue delves into the shopper’s perspective, highlighting the balance between speed and relevance facilitated by the advancements in MACH and composable commerce technologies. Furthermore, the discussion sheds light on the challenges and complexities inherent in transitioning to a MACH architecture and how each platform uniquely addresses these issues to simplify the digital commerce experience for both merchants and consumers.
This episode is a must-listen for e-commerce teams, digital innovators, and technology enthusiasts eager to understand the intricacies of composable commerce and how the synergistic integration of Klevu, Commerce Layer, and Uniform can revolutionize the e-commerce landscape. Whether you’re grappling with the challenges of adopting composable commerce or seeking to enhance your customer experience through advanced personalization and flexibility, this episode offers invaluable insights and practical advice from the forefront of e-commerce technology.